On the evening of September 28, 2024, the Concert Anh Trai “Say Hi” 2024 officially kicked off at Saigon Riverside Park, delivering an emotional and unforgettable night for fans with spectacular performances from 30 Anh Trai and a lineup of renowned artists. The meticulous preparation by the Alta Media team not only helped create a unique musical atmosphere but also ignited energy and enthusiasm among both the artists and the audience.

With the grandstand packed with attendees, managing the audience flow was a major challenge for the concert night. However, for Alta Media, this task became much simpler thanks to the Insight Access Control system – a contactless monitoring system.

Alta Media’s Insight Access Control system is designed for flexible and efficient processing. The company deployed 30 check-in kiosks, each equipped with advanced sensors directly connected to the central system, enabling QR code scanning for entry. Attendees simply scan the QR code on their phone or invitation to quickly access the concert area without long waiting lines.

In addition, the system also provides a high security feature, allowing for accurate management of the number of tickets issued and preventing counterfeit tickets. By using dynamic QR codes and advanced encryption technology, Alta Media ensures that only valid tickets are accepted, avoiding unwanted intrusion into the event.

Beyond the Insight Access Control system, Alta Media also brought world-class LED technology to the stage of Concert Anh Trai “Say Hi” 2024. The highlight of the setup was the giant 270m² LED mesh screen, showcasing the Anh Trai “Say Hi” emblem at the center of the stage. More than just a program symbol, it served as a dynamic visual masterpiece, capturing the audience’s attention. Additionally, a comprehensive LED display system, featuring P3 and P4 outdoor LEDs with a total area of nearly 1000m², was strategically placed across the stage and grandstand areas. This setup ensured crystal-clear visuals, allowing attendees from all angles to fully immerse themselves in every performance detail.

Alta Media not only focused on delivering crystal-clear visuals but also optimized coordination with lighting and sound partners to ensure seamless synchronization for every performance. These meticulous details significantly enhanced the overall event experience, making Concert Anh Trai “Say Hi” 2024 one of the most memorable concerts of the year.

After an explosive first night, Concert Anh Trai “Say Hi” 2024 will continue its journey with a second show on October 19, 2024, at Vạn Phúc City, Thủ Đức. Alta Media will once again accompany the event, delivering cutting-edge technology experiences, ensuring fans can continue to party to the fullest with top artists.

With meticulous preparation and the cutting-edge technology from Alta Media, the second concert night promises to be another sensational event, delivering unforgettable moments for the audience. Get ready to grab your tickets and immerse yourself in the ultimate musical experience at Concert Anh Trai “Say Hi” 2024!

As one of the companies continuously innovating and applying advanced technology in its operations, Alta Media is honored to participate in the MMA ALC Summit 2024, bringing valuable solutions that contribute to advancing the marketing industry in the digital era.

In the context of increasingly advanced technology, Artificial Intelligence (AI) has become an essential part of the digital transformation of our time. Especially in digital content creation, AI is driving the marketing industry to new heights. Therefore, MMA Global has organized the MMA ALC Summit 2024 with the theme “AI-Driven Marketing Revolution.” Alta Media is proud to be one of the companies participating in this event, offering innovative marketing solutions and contributing to the industry’s transformation through AI applications.

MMA Global is an international organization with over 800 member companies from nearly 50 countries worldwide. Known as a reputable platform in the marketing industry, MMA Global focuses on promoting innovation and development in mobile marketing and related channels. Taking place at the Sheraton Saigon Hotel & Towers, the MMA ALC Summit 2024 will introduce a modern space with the latest technology trends related to Artificial Intelligence in marketing.

Participating in the MMA ALC Summit 2024, Alta Media showcased modern technological equipment, creating an impressive event space that highlighted the exceptional power of AI in the field of marketing. Specifically, Alta Media deployed three P2.5 Indoor LED screens measuring 2mW x 3mH at the check-in area, exhibition area, and the Unigons booth measuring 2mW x 3.5mH.

The P2.5 Indoor LED screen offers a perfect blend of sharp images and intuitive usability, resembling an oversized television that easily conveys information to attendees. Notably, Alta Media’s P2.5 Indoor LED products are unaffected by ambient light conditions, ensuring images remain clear and vibrant under all circumstances.

In addition to the P2.5 Indoor LED screens, Alta Media also introduced the ePoster—an impressive and innovative digital poster. Alta Media’s ePoster is an advanced solution that can replace traditional printed posters or static advertisements, offering greater flexibility and efficiency in conveying information.

With the ePoster, Alta Media enables easy and quick content updates, tailored to the specifics of each event. At the MMA ALC Summit 2024, the ePoster was utilized to showcase new technological solutions, a list of speakers, and the event schedule. The device is not only groundbreaking but also adaptable for displaying content.

Furthermore, the design of the ePoster is ultra-slim and lightweight, weighing around 35 kg and measuring just 38mm in thickness, allowing for easy installation and mobility. The combination of a sleek design and high-quality display capabilities ensures that the event space remains tidy and modern. With its sharp and flexible presentation abilities, Alta Media’s ePoster is the ideal choice for enhancing communication and advertising effectiveness at major events like the MMA ALC Summit 2024.

To further modernize the event space, Alta Media also introduced an intelligent Robot system, including Robot Alice and Robot Delie. The integration of Robot Alice and Robot Delie not only highlights innovation in technology but also enhances event organization and attendee experiences at the MMA ALC Summit 2024.

Robot Alice stands out with its sweet pink color and graceful, elegant design. Equipped with a 21.5-inch HD touchscreen and a wide-angle camera, Alice can display high-quality images and convey information clearly. Meanwhile, Robot Delie serves as a smart transportation robot that can move items around the venue, providing an engaging experience for attendees.

Additionally, Alta Media supported the check-in process for MMA ALC Summit 2024 with the Insight Access Control System. This advanced solution optimizes guest control and management processes. Utilizing facial recognition and QR code scanning technology, this system provides a swift and accurate check-in experience, minimizing wait times and enhancing convenience for attendees.

At MMA ALC Summit 2024, Alta Media also showcased its Multimedia Terminal Controller (MTC) to attendees as a perfect solution for managing digital content. With capabilities for content synchronization and remote management, the MTC can control and coordinate multiple pieces of content across various devices simultaneously.

The MMA ALC Summit 2024 offered deep insights into how Artificial Intelligence (AI) is revolutionizing the marketing industry, serving as a platform for networking and sharing experiences among experts and businesses about the latest trends and technologies. With a perfect blend of technology and innovation, the MMA ALC Summit 2024 successfully promoted the development of the marketing industry, opening up numerous opportunities for collaboration and creativity for the future. Alta Media is proud to have contributed to the success of the event, affirming its position in providing advanced technological solutions that help businesses enhance marketing effectiveness and keep pace with the digital age.

On the afternoon of August 12, the expanded volleyball tournament for the “Ho Chi Minh City Police Newspaper” Cup officially opened at Tan Binh Sports Center, marking an important milestone in the development of sports and community engagement in Ho Chi Minh City. This event is not only a platform for outstanding volleyball teams to compete but also an opportunity for businesses to contribute to the development of sports in our country. In this context, Alta Media is proud to be one of the partners of the event, dedicated to providing the best experiences for both audiences and athletes.

With extensive experience in the fields of media and technology, Alta Media continuously affirms its position by partnering with significant events that have a substantial social impact. At this expanded volleyball tournament for the ‘Ho Chi Minh City Police Newspaper’ Cup, Alta Media has provided and installed a modern LED screen system with impressive dimensions, to optimally support the broadcasting and presentation of important content. 

Specifically, Alta Media has deployed four LED Perimeter Boards constructed from P3 Indoor modules, measuring 18mW x 1mH. In addition to the LED Perimeter Boards, Alta Media has also supplied three further LED screens in the stands, each measuring 4mW x 2mH. This system not only ensures sharp image quality but also creates a vibrant atmosphere, allowing the audience to experience every moment of the match as realistically as possible. This is one of the key factors that enhances the viewer experience and the overall quality of the tournament.

One of the greatest advantages of using LED screens at sporting events is their ability to display sharp, high-quality images. With high resolution and accurate colour representation, LED screens provide clear visuals, ensuring that the audience doesn’t miss any crucial moments of the match. Particularly for sporting events held in large venues, the use of LED screens allows spectators, even those at a distance, to closely follow the action on the field.

Alta Media‘s involvement in the tournament goes beyond merely supplying equipment; it also highlights the company’s commitment to promoting and developing sports in Vietnam. Alta Media recognises that sport is not only about competition but also serves as a means to foster community connections, build cooperative relationships, and drive the collective progress of society.

The first edition of the “Ho Chi Minh City Police Newspaper” Volleyball Cup 2024 is a hallmark event that clearly demonstrates Alta Media‘s commitment to contributing to the sustainable development of society. With the support of Alta Media, the opening ceremony was executed professionally and successfully, attracting significant interest from fans as well as media outlets.

The first edition of the “Ho Chi Minh City Police Newspaper” Volleyball Cup will be held from 12th to 16th August 2024.

With the participation of a large number of visitors alongside esteemed businesses, partners, and clients, the opening ceremony of the International Technology Forum iTECH EXPO 2024: NEW TECH NEW ERA was successfully held. As the organiser of the event, Alta Media has taken the lead in exploring the landscape of this new, modern, and high-class era

Currently, technology is advancing rapidly and continuously, bringing groundbreaking improvements to human life. In the flow of the Fourth Industrial Revolution, we are witnessing a transition from the Information Technology era to the Smart Technology era. Thanks to the strong development of technology, many sectors of life have undergone profound changes. This necessitates that individuals, businesses, and organizations adapt and embrace these changes to create developmental advantages. Therefore, Alta Media has collaborated with the Ho Chi Minh City Computer Association and VIETBUILD International Exhibition Organisation Company to organize the International Technology Forum iTECH EXPO 2024: NEW TECH NEW ERA.

iTECH EXPO 2024 is a large-scale technology forum of regional and international significance, bringing together numerous leading businesses, brands, and organizations. The event serves as a modern, reputable, and professional platform, offering substantial value in the fields of Information Technology, Communication, and Telecommunications. Attendees will have the opportunity to explore and experience a range of cutting-edge technologies and engage with experts during various thematic workshops. As the organizer, Alta Media has provided state-of-the-art technology and intelligent solutions, enhancing the experience for all participants.

Specifically, Alta Media has introduced a modern and optimized access control system. Integrated with cutting-edge technology, the compact POS system offers convenience, facilitating a seamless and swift check-in process. The upgraded POS technology features a faster processor, enhancing operational efficiency and delivering a smooth and user-friendly experience. The solutions provided by Alta Media not only enhance user experience but also contribute to effective management and operation at events

In particular, Alta Media made a strong impression on all attendees of iTECH EXPO 2024 with its Indoor Drone Performance. This showcase featured drones capable of producing intricate and impressive light effects. Alta Media’s Indoor Drone Performance provided a fantastic experience that beautifully combined modern technology with creative artistry.

Meticulously designed for indoor events, Alta Media programmed the synchronized drones to move in harmony with the music, creating a vibrant and captivating symphony of colors. With advanced control technology and sensors, Alta Media’s performances were executed safely and accurately, ensuring both aesthetic appeal and optimal performance. The Indoor Drone Performance provided unique and inspiring experiences for attendees, leaving an unforgettable impression at iTECH EXPO 2024.

Alongside the exhibition activities, iTECH EXPO 2024 will also include industry-specific seminars led by expert speakers. Through these valuable discussions, attendees will gain useful information, stay abreast of new trends, and have the opportunity to engage with leading experts in the field.

In recognition of its contributions during the journey into the new era, representatives from Alta Media are honored to receive flowers and commemorative plaques for the partnering organizations. These awards serve as testament to Alta Media’s unwavering dedication, driving innovative and groundbreaking advancements.

At the exhibition area, iTECH EXPO 2024 brings together smart solutions and cutting-edge products from renowned companies such as Intel, Asus, FPT Smart Cloud, and Mobifone. Attendees at iTECH EXPO 2024 will have the opportunity to explore and experience global technology trends firsthand.

Taking place over three days, from 10th to 12th July, iTECH EXPO 2024 is a premier event for technology enthusiasts. It serves not only as a showcase for products but also as an important platform for knowledge exchange and exploration of the latest advancements in the technology sector.

The highly anticipated Martech exhibition and conference finally took place on 29th June. As part of the MMA Innovate Vietnam 2024 event, Alta Media collaborated with Unigons to showcase cutting-edge technology devices.

Held at the Sheraton Saigon Hotel, MMA Innovate Vietnam 2024 attracted thousands of attendees, featuring the participation of numerous leading companies and brands in the technology and communications sectors. In line with the theme “Imagine The Future,” the event created a modern space showcasing a wide range of advanced technologies and solutions. Alta Media is proud to partner with MMA Imagine Vietnam 2024 to deliver innovation and creativity.

MMA Innovate Vietnam 2024 is an event that combines an exhibition and a conference, focusing on the development trends within the Technology and Marketing sectors. Through experiential activities and industry-specific seminars, attendees have the opportunity to access innovative solutions and expand collaborative development prospects. Following the success of 2023, this marks the second time the programme has chosen to be held in Vietnam within the Asia region. In a modern and innovative environment, participants enjoyed unique experiences and practical insights.

In partnership with the event, Alta Media has provided MMA Innovate Vietnam 2024 with a highly modern presentation system. Specifically, Alta Media has deployed two P2.5 Indoor LED screens measuring 3mH x 2mH in both the check-in area and the seminar zone. Additionally, the main stage of the event features a P2.5 Indoor LED screen measuring 5mW x 3.5mH, easily attracting the attention of the attendees. 

The P2.5 Indoor LED screens represent an ideal combination of stunning image quality and intuitive usability. Through Alta Media’s presentation system, visuals are displayed vividly and realistically. Notably, the P2.5 Indoor LED product line from Alta Media is unaffected by ambient lighting conditions, ensuring sharp images from every angle.

As part of the event, Alta Media collaborated with Unigons to implement the GREEnfinity project by applying smart technology. GREEnfinity is an initiative developed by Unigons aimed at protecting the environment and building a sustainable, plastic-free future.

As a specialist provider of technology equipment, Alta Media has introduced a system of Reverse Vending Machines (RVMs) capable of automatically identifying, sorting, and collecting used empty plastic bottles and aluminum cans. Once collected, the plastic bottles will be transported to recycling facilities and “regenerated” into useful 3D products. Notably, users participating in the recycling process at the RVM will earn points through the system and have the chance to receive attractive prizes.

Integrated with smart technology, the RVM optimizes the traditional recycling process, minimizing plastic waste released into the environment and reducing resource extraction. To date, the GREEnfinity project has deployed 39 Reverse Vending Machines in two major cities, successfully collecting over 300,000 plastic bottles and encouraging public participation in recycling efforts.

MMA Innovate Vietnam 2024 was a resounding success, attracting numerous participants. The event provided an open and creative space for networking, sharing, and collaboration. With its cutting-edge technology, Alta Media is honored to have contributed to creating memorable experiences for attendees at MMA Innovate Vietnam 2024.

At MMA Innovate Vietnam 2024, the GREEnfinity initiative received high praise and attracted many visitors to its booth, widely promoting the spirit of sustainable living. Alta Media takes pride in partnering with Unigons to bring the concept of “recycling” plastic bottles to life, contributing to environmental protection and working together to build a sustainable future.

Held on 15th June, Intel’s Q2 ’24 Training Workshop took place in a modern and open atmosphere. During the event, Alta Media was honored to present its comprehensive business solutions, featuring a range of outstanding capabilities.

The Intel Training Workshop is an event organized by Intel with the aim of introducing and providing guidance on the company’s latest products and technologies. The event was attended by Intel’s senior leadership, along with distributors, business partners, and experts from the Information Technology sector. As a trusted partner of Intel, Alta Media was honored to present to the esteemed guests a new technology solution based on Intel AMT technology.

In the context of an increasingly intelligent era, remote working methods have become more widespread. Along with this comes the growing demand for flexibility and security. However, comprehensive management capabilities remain limited, especially when managing multiple operating systems. Moreover, the issues of connectivity and the ability to perform remote tasks need further improvement to optimize work efficiency and conserve human resources.

With the aim of enhancing business efficiency, Alta Media has developed a comprehensive solution – the Centralised Device Management System (CDMS). This effective solution allows for the convenient and secure remote management of devices, minimizing errors and optimizing the need for supervisory human resources.

CDMS offers the ability to manage all remote operations, provide comprehensive monitoring, and upgrade security. Integrated with intelligent technology, Alta Media’s solution enables administrators to access and remotely control managed devices, resolving issues even when the device is powered off. Additionally, with two-factor authentication and enhanced end-to-end encryption, the system ensures a high level of data security.

Built on Intel AMT technology, Alta Media’s system management software is designed to optimize operational efficiency while reducing costs and manpower. During research and development, Alta Media measured the results, showing that CDMS reduces IT operational costs by 25%, improves operational productivity by 25%, and decreases device management time by 30%.

At the Intel Training Workshop, Alta Media not only introduced the system but also provided hands-on experiences. The corporate team demonstrated the system’s management capabilities, accessing and controlling devices live during the event, offering attendees a comprehensive visual understanding.

With its outstanding advantages, CDMS has garnered significant interest from distributors and businesses. During the presentation, a representative from Alta Media addressed various inquiries related to the Centralised Device Management System. Through interactive discussions between attendees and the company, questions surrounding the system’s features, security, and specific benefits were clarified in greater detail.

In addition to the Centralised Device Management System based on Intel AMT technology, the Training Workshop also showcased the latest generation of Intel Xeon processors, featuring significant improvements in both efficiency and performance. To provide the most comprehensive experience, the event included displays of technology products, allowing attendees to engage with them directly.

The Intel Training Workshop went beyond merely introducing products; it also served as a platform for networking and collaboration. Through this event, Alta Media had the opportunity to share and present the Centralised Device Management System (CDMS), fostering future growth and partnership.

The 2023/2024 UEFA Champions League football season has officially begun, not only bringing dramatic matches but also opening up many unique entertainment activities for fans. In particular, the reality TV show Ken League – 24 hours searching for true fans, aired its first episode on the Yeah1 Show channel on the evening of May 26, has left a special mark.

Organized by UEFA’s long-term comprehensive partner since 2005 – Heineken, this program has left a special mark with the appearance of football legend Francesco Totti – the immortal symbol of Italian football and AS Roma club, as well as top-notch technology highlights from Alta Media.

Alta Media used Projection Mapping technology and a 50W Laser Moving Head device to create an amazing 3D visual and light show, providing an eye-catching visual experience and attracting attention from the audience. Projection Mapping technology, known as the ultimate projection technology in the entertainment industry, uses the projector’s light combined with animation to create a 3D feeling on the exposed surface. This technique allows images to be projected on large and complex surfaces, creating paintings that depict light, color, and emotion.

At the Ken League reality TV show, Alta Media used a total of 4 high-resolution Christie projectors, showing clear details with 4K resolution and powerful brightness of up to 20,000 lumens. Christie projectors use WUXGA technology, accurate and vivid color reproduction, are designed to be flexible, easy to install, and durable 24/7.

In addition, the combination of 2 50W Laser Moving Head devices can be rotated 540 degrees and tilted 180 degrees, allowing for a variety of lighting effects. These devices are integrated with IP65 waterproof enclosures, enhancing lighting effects and spatial interoperability.

With the message “Lift Heineken for true fans”, Ken League reality TV has attracted great attention from the audience and is highly appreciated thanks to its creativity and high interactivity, combining competitive and entertainment elements. The participation of famous artists as guests and judges is also a notable highlight, making the show more attractive.

“Ken League – 24h True Fan Search” is a testament to the trend of combining reality TV and entertainment, bringing many new experiences to the audience as well as the fan community. Ken League has brought a new breeze, igniting the excitement and diversity in the Vietnamese entertainment market.

The Ken League – 24h True Fan Hunt event is not only an entertainment program but also a top-notch technology experience, combining reality TV and modern projection technologies. This has created a special attraction, bringing unique and memorable experiences to the audience, and affirming Heineken’s position in organizing high-quality entertainment events.

ALTA MEDIA ACCOMPANIES THE HO CHI MINH CITY INFORMATICS ASSOCIATION TO LAUNCH THE PRESS CONFERENCE OF THE INTERNATIONAL TECHNOLOGY FORUM iTECH EXPO 2024:

NEW TECH NEW ERA

As one of the organizers, Alta Media attended the iTECH EXPO 2024: NEW TECH NEW ERA International Technology Forum Press Conference on May 20. Taking place at the GEM Center, the event also had the presence of delegates, businesses, media and the press.

iTECH EXPO is the most prestigious, professional and largest International Technology Forum in Vietnam organized by the Ho Chi Minh City Informatics Association (HCA) together with partners. This is an annual event of regional and international scale in the field of Information and Communication Technology. With the goal of exploring potential markets, leading technology trends, and promoting digital transformation, iTECH EXPO 2024 promises to open up the picture of a new era – where technology develops tremendously. As the organizer, Alta Media has accompanied the Ho Chi Minh City Informatics Association to implement the Press Conference, marking the first milestone for the International Technology Forum iTECH EXPO 2024: NEW TECH NEW ERA.

Trong khuôn khổ sự kiện, Quý đại biểu, doanh nghiệp, đối tác đã có một cái nhìn tổng thể về Diễn đàn Công nghệ Quốc tế iTECH EXPO. Hướng đến mục tiêu xây dựng tương lai phát triển bền vững, iTECH EXPO 2024 được tổ chức với chủ đề Công Nghệ Mới Cho Kỷ Nguyên Mới, hứa hẹn sẽ hội tụ mọi xu hướng đột phá, giải pháp thông minh và đặc biệt có tính ứng dụng cao trong hoạt động doanh nghiệp, cũng như đời sống người tiêu dùng. Sự kiện sẽ đặc biệt diễn trong ba ngày, từ 10 – 12/07/204 tại Trung tâm Triển lãm Hội nghị Quốc tế SKY EXPO Việt Nam (Khu Công viên Phần mềm Quang Trung, Quận 12, TP. Hồ Chí Minh).

In addition to useful information about iTECH EXPO, the press conference also brought impressive Technology Demonstrations with the intersection of smart technology and creative arts. Through the combination of Indoor Drone Performance technology trend and Automatic Laser Robot Arm, the Ho Chi Minh City Informatics Association and Alta Media wish to show the spirit of innovation with the ultimate breakthrough technology, corresponding to the theme of New Technology for the New Era of iTECH EXPO 2024.

Within the framework of the event, Chairman of the Ho Chi Minh City Informatics Association – Mr. Lam Nguyen Hai Long signed the agreement with partners and sponsors, accompanying development and building a sustainable future. In addition, the Q&A activity from representatives of the Ho Chi Minh City Informatics Association, Alta Media and VietBuild took place extremely excitingly. Not only answering questions from guests, but also chatting, sharing and exchange. From there, it becomes a premise for building potential cooperative relationships, supporting development together.

At the same time, at the iTECH EXPO 2024 press conference, the Ho Chi Minh City Informatics Association announced preferential policies for Vietnamese businesses. This will be an opportunity for businesses, investors, and startups to expand their business models, enhance communication effectiveness, reach out to target customers and seek potential partnerships.

As one of the organizers, Alta Media is extremely honored to accompany the Ho Chi Minh City Informatics Association to create a meaningful iTECH EXPO 2024 playground, leading the trend of digital transformation. iTECH EXPO 2024 opens the picture of the New Era, gathering a variety of advanced technological equipment, focusing on the 18 most outstanding fields today. In addition to exhibition booths from domestic and international businesses, iTECH EXPO 2024 also has specialized seminars, creative solutions, trade connections and practical experiences. With a scale of up to 50,000 m2, 500 booths, and 300 suppliers, iTECH EXPO 2024 is expected to be a prestigious and professional playground for the field of Information Technology.

Alta Media is a business specializing in providing innovative solutions, digital technology equipment, and multimedia communications. Throughout the operation process, businesses always want to apply advanced technology to bring the best experiences, turning all ideas into reality. Thereby contributing to the digital transformation process, building a sustainable future.

• Visit the website to learn more about ITECH Expo: https://itechexpo.com.vn/
• Follow ITECH Expo fanpage to update more useful information: https://www.facebook.com/hca.itechexpo

ALTA GROUP AND SAIGON CO. OP COOPERATES TO BUILD A WASTE RECYCLING MODEL

Alta Media – the unit that “recycles” plastic bottles

(Ho Chi Minh City), on April 12, 2024, the Ho Chi Minh City Union of Trade Cooperatives (Saigon Co.op) signed a memorandum of understanding (MOU) with Winrock International. Accordingly, the two sides are committed to reducing environmental pollution by creating a waste recycling model, strengthening classification at the source, and enhancing the expanded responsibility of manufacturers. Within the framework of the program, Saigon Co.op co-signed with 2 partners, Tan Binh Culture Joint Stock Company (ALTA Group) and Green Connect Joint Stock Company. These are the two units implementing the program at Saigon Co.op’s points of sale. This collaboration is within the framework of the USAID-funded Pollution Reduction Project; the project is managed and implemented by the Ministry of Natural Resources and Environment in collaboration with Winrock International.

With the waste recycling model project, Saigon Co.op and ALTA Group have installed plastic bottle collection systems at 12 Co.op mart supermarkets in Ho Chi Minh City. At the signing ceremony, ALTA Group also added a plastic bottle collection machine system at Saigon Co.op’s office in Binh Thanh district with the desire to reach more people around the area.

The Plastic Bottle Collector System is part of the GREEnfinity project, which focuses on environmental protection technology to build a plastic-free planet. Each empty plastic bottle\/aluminum can will contribute reward points and the points will be converted into shopping vouchers on the e-commerce platform. The pilot implementation program in Ho Chi Minh City. From March 2024 to January 2025, it will then be studied and implemented throughout the system.

The plastic bottle collection machine uses modern AI technology to automatically identify, sort and collect used plastic bottles\/empty aluminum cans, contributing to promoting the enforcement of extended producer responsibility (EPR). The operation process of the device is simple, just put plastic bottles and aluminum cans into the recycling port, the machine will automatically recognize and process. These recycled products can then be used as materials for 3D printers and the production of display products.

As a member company of Alta Group, also the representative of the project deployment, Alta Media is the unit that provides a comprehensive technology solution to the environment from a combination with 3D printing system. The plastic bottles after treatment will be pureed, purified and melted to form plastic fibers. These plastic fibers will be an important “factor” to create 3D printed floors. The 3D printing products will bring a new life cycle, “reborn” again to become useful products or beautiful display products.

Through this cooperation, the units together promote the potential to accomplish the common goals: minimizing waste and environmental pollution, promoting green conversion in production and business activities as well as improving. The awareness of environmental protection for the community.

Tan Binh Culture Joint Stock Company – ALTA Group was established in 1989, operating in multi-industry activities in the fields of information technology, plastic packaging, machine manufacturing, cosmetic chemistry and financial investment. Up to now, Alta Group has built a solid reputation and is a reliable partner of many organizations, businesses as well as individuals across the country.

Saigon Co.op – Established in 1989, is a cooperative economic organization based on the principles of establishing collective ownership, autonomous production and business activities and self-responsibility. Over 30 years of construction and growth, Saigon Co.op has succeeded in building a typical cooperative brand of national and regional stature.

Au Lac Technology and Communication Application Co., Ltd. – Alta Media was established in 2008, Alta Media always aims for advanced technology solutions, constantly changing and breakthroughs in technology.

BAEKHYUN’S LOSDALEITE CONCERT IN HO CHI MINH CITY WAS A GREAT SUCCESS WITH THE COMPANIONSHIP OF ALTA MEDIA.

The Losdaleite concert is part of Baekhyun’s first Asian tour as a solo artist. The Losdaleite concert was held on April 6-7 at Phu Tho Gymnasium with a capacity of up to 7000 seats, the event attracted nearly 10,000 fans from all over the provinces and foreign fans to travel to Vietnam. Alta Media is pleased to accompany the event, giving fans the satisfaction of looking at their idols through the P3 Indoor LED screen. The stage area is surrounded by P3 Indoor LED screens with an area of 288m2, helping fans sit far away without worrying about not being able to see their idols.

Accompanying in 2 nights of Lonsdaleite concerts, Alta Media has brought the best solutions to artists and fans. With the P3 Indoor LED screen system with the ability to bring high-quality images and videos, displaying vivid colors, the P3 LED screen helps create an attractive experience and attract the attention of fans. At the same time, its versatility also allows for displaying diverse content and adjusting the size to suit the space used.

And to be able to upgrade the advantages of the P3 Indoor LED display, Alta Media has combined with the Barco E2 projection controller and the EC 200 Large Event Controller. With the E2 projection controller, it raises the standard of LED screen management, image and video processing capabilities, and provides original 4K input and output quality.

The EC-200 Large Event Controller is designed to manage and control technical elements. The EC-200 provides flexible processing of video and audio signals, and optimizes the fan experience by adjusting and synchronizing various signal sources. Besides, there is also the support of the PixelHue P20 Seamless Switcher, which is a professional video control device used to convert and process video signals smoothly and seamlessly.

Combining LED screens with the Barco E2 controller, Large Event Controller EC-200, and PixelHue P20 Seamless Switcher ensures that visuals on the LED screens are displayed smoothly, in high quality, and without interruptions. Additionally, the high compatibility between these devices optimizes the fan experience and ensures system stability throughout the concert. Maximizing the features of all three devices enhances performance and display quality, creating a captivating experience for fans while also showcasing Alta Media’s professionalism.

Throughout the 2 nights of the concert, Baekhyun brought EXO-L Vietnam extremely “hot” performances like the weather in Ho Chi Minh at this time. The two nights of the concert ended with many unforgettable emotions and reverberations that Baekhyun brought to the Vietnamese EXO-L. Promising in a bright future, Baekhyun will reunite with other members in Vietnam with EXO-L.