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ALTA MEDIA PARTNERS WITH THE HO CHI MINH CITY COMPUTER ASSOCIATION TO ORGANIZE THE iTECH EXPO 2026 ANNOUNCEMENT CEREMONY – “NEW TECH, INNOVATION UNLEASHED,” KICKING OFF A JOURNEY OF TECHNOLOGY CONNECTION AND INNOVATION
ALTA MEDIA PARTNERS WITH THE HO CHI MINH CITY COMPUTER ASSOCIATION TO ORGANIZE THE iTECH EXPO 2026 ANNOUNCEMENT CEREMONY – “NEW TECH, INNOVATION UNLEASHED,” KICKING OFF A JOURNEY OF TECHNOLOGY CONNECTION AND INNOVATION
The iTECH EXPO 2026 Announcement Ceremony officially kicked off the “New Tech, Innovation Unleashed” journey, connecting government agencies, experts, businesses, and the technology community ahead of the exhibition taking place at the end of September.
Connections made at the iTECH EXPO 2026 Announcement Ceremony, marking the beginning of the “New Tech, Innovation Unleashed” journey
As technology increasingly becomes a key driver of business competitiveness and innovation, platforms that connect technology, real-world needs, and the market are becoming increasingly essential. Beyond showcasing new solutions, technology events also provide opportunities for government agencies, experts, and the business community to exchange insights, share experiences, and explore suitable avenues for collaboration.
Continuing this journey, the iTECH EXPO 2026 International Technology Exhibition Announcement Ceremony took place on August 18, 2026, at Queen Plaza Ky Hoa, Ho Chi Minh City. As an organizer, Alta Media worked alongside the Ho Chi Minh City Computer Association (HCA) to deliver the program, officially launching the journey toward iTECH EXPO 2026, which will take place from September 30 to October 2, 2026.
Mr. Lam Nguyen Hai Long – Chairman of the Ho Chi Minh City Computer Association and Head of the iTECH EXPO 2026 Organizing Committee – delivers remarks at the Announcement Ceremony
iTECH EXPO 2026 Announcement Ceremony – Kicking Off a Journey of Technology Connection
The iTECH EXPO 2026 Announcement Ceremony was organized to officially introduce the exhibition’s theme, scale, and key activities to the business community and media organizations. The program also provided an opportunity for the Organizing Committee to share further details about iTECH EXPO’s new directions for 2026 ahead of the main exhibition at the end of September.
The program brought together representatives from government agencies, international trade promotion organizations, associations, experts, businesses, and media organizations. Notable attendees included Mr. Huynh Van Tung – Chief Representative of the Ministry of Science and Technology’s Office in Southern Vietnam; Mr. Nguyen Huu Yen – Deputy Director of the Ho Chi Minh City Department of Science and Technology; Mr. Nguyen Tran Phu Thinh – Deputy Director of the Ho Chi Minh City Digital Transformation Center; Assoc. Prof. Dr. Nguyen Van Hieu – Chairman of the Ho Chi Minh City Semiconductor Technology Association; as well as experts and representatives from the technology business community.
Representing the Organizing Committee were Mr. Lam Nguyen Hai Long – Chairman of the Ho Chi Minh City Computer Association and Head of the iTECH EXPO 2026 Organizing Committee – and Mr. Hoang Minh Anh Tu – Chairman of Au Lac Technology Application and Media One Member Company Limited (Alta Media). The continued collaboration between the Ho Chi Minh City Computer Association and Alta Media builds on the organizational foundation established through previous editions of iTECH EXPO, with the goal of developing iTECH EXPO 2026 into a platform that connects technology, professional expertise, and the business community while delivering increasingly practical value.
The Organizing Committee presents appreciation gifts to the speakers following their in-depth insights at the Semiconductor Seminar
Under the theme “New Tech, Innovation Unleashed – Công nghệ mới, Khơi nguồn Đổi mới sáng tạo,” iTECH EXPO 2026 marks a new step forward, placing greater emphasis on substantive value, practical technology applications, and solutions to real-world business challenges. Alongside software solutions, this year’s exhibition expands its focus to advanced hardware, smart devices, and particularly the chip, integrated circuit, and semiconductor ecosystem, fostering greater convergence between hardware, software, and application solutions.
This direction was reflected throughout the Announcement Ceremony through two key components: an overview of iTECH EXPO 2026 and the seminar “Practical Perspectives & Opportunities for Vietnamese Businesses in the Semiconductor Industry.” In parallel, the Networking & Q&A Session provided a platform for businesses, attendees, media representatives, and journalists to engage directly with the Organizing Committee, helping clarify the exhibition’s scale, key programs, and the value chain that iTECH EXPO 2026 aims to develop.
Beyond serving as an announcement platform, the program was marked by active exchanges and strong interest from delegates, experts, businesses, and media organizations. Expert insights, direct questions, and discussion sessions fostered multidimensional interaction throughout the program, bringing the directions of iTECH EXPO 2026 closer to the real-world issues that matter to the technology community. As a result, the Announcement Ceremony became an initial point of connection among government agencies, experts, businesses, and the technology community, laying the groundwork for deeper discussions, business networking, and collaboration opportunities to be further expanded at iTECH EXPO 2026.
iTECH EXPO 2026 officially returns under the theme “New Tech, Innovation Unleashed – Công nghệ mới, Khơi nguồn Đổi mới sáng tạo”
iTECH EXPO 2026 – Expanding the Technology Landscape, Creating Greater Value Through Connections
Building on the directions shared at the Announcement Ceremony, iTECH EXPO 2026 continues to evolve with a stronger focus on professional depth and more practical connections for the business community. Under the theme “New Tech, Innovation Unleashed – Công nghệ mới, Khơi nguồn Đổi mới sáng tạo,” the exhibition aims to create a space where technology is not only showcased but also connected with application needs, real-world challenges, and business growth opportunities.
One of the key highlights of iTECH EXPO 2026 is the expansion of its technology ecosystem. In addition to software solutions, this year’s exhibition dedicates greater space to advanced hardware, smart devices, chips, integrated circuits, and semiconductors, promoting greater convergence between hardware, software, and end-to-end application solutions. Through this expanded ecosystem, businesses will have more opportunities to explore emerging trends, identify technology integration possibilities, and connect with organizations across the broader technology landscape.
The professional depth of iTECH EXPO 2026 will also be strengthened through more than 10 conference sessions covering topics such as semiconductors and integrated circuits, Net Zero smart factories, cybersecurity, circular agriculture, and green energy. Alongside these sessions, technology transfer and B2B business matching activities will create additional touchpoints for businesses to meet potential partners, share their needs, and explore opportunities for collaboration in both domestic and international markets.
By combining technology showcases, expert knowledge sharing, business networking, and trade promotion, iTECH EXPO 2026 aims to deliver practical value throughout the three-day exhibition. Through the interactions and connections created at the event, businesses will have more opportunities to meet partners, expand collaboration, and explore new growth potential, thereby contributing to innovation and strengthening the position of Vietnamese enterprises within the technology value chain.
As an organizer working alongside the Ho Chi Minh City Computer Association (HCA), Alta Media is proud to continue supporting iTECH EXPO 2026, building on the journey established through previous editions of the exhibition. Drawing on its experience in technology and event organization, Alta Media contributes to creating a connected environment where new solutions are introduced, professional insights are shared, and opportunities for collaboration among businesses, experts, and partners are expanded.
From the milestone of the Announcement Ceremony, the “New Tech, Innovation Unleashed” journey is now gradually unfolding with a range of exciting activities ahead. New technologies, in-depth content, business opportunities, and meaningful connections will continue to converge at iTECH EXPO 2026, creating practical value for the business community and helping advance the spirit of innovation.
Alta Media looks forward to welcoming the technology community, businesses, experts, and visitors to meet, explore, and connect at iTECH EXPO 2026.
Register to visit iTECH EXPO 2026 today and get ready to explore new technologies, stay updated on emerging trends, and expand your networking opportunities!
🔗 Visitor Registration: https://forms.gle/ikEusfeFeu9wK2DK6
iTECH EXPO 2026 – NEW TECH • INNOVATION UNLEASHED
📅 Time: 08:30 | Tuesday, August 18, 2026
📍 Venue: Queen Plaza Ky Hoa, Hoa Hung Ward, Ho Chi Minh City.
Alta Media Deploys 813m² of P3 Outdoor LED and Mesh LED Displays at “24H Trọn Vẹn Cảm Xúc cùng Coca-Cola”
Alta Media Deploys 813m² of P3 Outdoor LED and Mesh LED Displays at “24H Trọn Vẹn Cảm Xúc cùng Coca-Cola”
Amid the excitement of the FIFA World Cup 2026™, the cultural and sports festival “24H Trọn Vẹn Cảm Xúc cùng Coca-Cola” took place from July 19 through the early hours of July 20, 2026, at Saigon Riverfront Park in Ho Chi Minh City. The event created a large-scale festival space where football fans came together for a series of sports, music, and entertainment activities, culminating in the highly anticipated FIFA World Cup 2026™ Final.
As part of the event, Alta Media deployed a total of 813m² of P3 Outdoor LED and mesh LED displays, creating an expansive visual environment capable of delivering imagery and content throughout the program.
“24H Trọn Vẹn Cảm Xúc cùng Coca-Cola” marked the first time Coca-Cola Vietnam organized a cultural and sports festival running continuously throughout the day and night for the football fan community. The program featured a variety of experience zones, including physical activities, community engagement, international cuisine, camping, and live music performances, creating a vibrant gathering place during the final hours of the FIFA World Cup 2026™.
Given the scale and outdoor nature of the event, the display system needed to meet multiple requirements, including extensive display coverage, long-distance visibility, high brightness, and stable performance over prolonged operating hours. Alta Media deployed P3 Outdoor LED displays combined with mesh LED displays across a total area of 813m², creating a prominent visual system within the overall event space.
The P3 Outdoor LED displays, with a 3mm pixel pitch, delivered clear imagery and vivid colors, making them well suited to large outdoor events with substantial audiences. The system supported a wide range of content, from brand visuals, videos, and motion graphics to stage content and interactive activities throughout the program.
Alongside the P3 Outdoor LED displays, mesh LED technology was used to expand the visual canvas and introduce additional visual effects across the event space. Thanks to its distinctive structural design, mesh LED can be flexibly integrated into stage configurations, enabling large-scale visual surfaces while still maintaining an open architectural aesthetic.
The combination of the two LED display types allowed the system to serve not only as a content delivery platform but also as an integral part of the spatial design. Images, colors, and motion effects presented across the expansive LED surfaces helped strengthen Coca-Cola’s brand visibility while maintaining the vibrant atmosphere throughout the event.
One of the most anticipated moments came as thousands of fans turned their attention to the FIFA World Cup 2026™ Final. With a large audience gathered in one space, the large-scale display system played an important role in bringing the action and emotions of the match closer to viewers, transforming the football viewing experience into a shared community experience.
The deployment of 813m² of P3 Outdoor LED and mesh LED displays at “24H Trọn Vẹn Cảm Xúc cùng Coca-Cola” further demonstrated Alta Media’s capabilities in providing and operating LED display systems for large-scale outdoor events. From display coverage and image quality to reliable operation throughout the program, the system was implemented to ensure a stable visual experience aligned with the event’s overall design.
Through its diverse LED display solutions, Alta Media continues to support businesses, brands, and event organizers in creating engaging, experience-driven environments for outdoor festivals, concerts, brand activations, entertainment programs, and large-scale community events.
Alta Media Deploys Nearly 90m² of P3 LED Displays for the “Quậy Your Way” Training Event at White Palace
Alta Media Deploys Nearly 90m² of P3 LED Displays for the “Quậy Your Way” Training Event at White Palace
On July 14, the “Quậy Your Way” training event took place at White Palace, creating a space for connection, knowledge sharing, and inspiration. As a program that combined training, orientation, networking, and educational presentations, the event required a display system that was sharp, stable, and large enough to support the content presented throughout the stage program.
In modern training events, visual presentation has become increasingly important. Beyond helping attendees follow the content more effectively, display systems also contribute to creating a professional atmosphere, enhancing audience focus, and making presentations more engaging and easier to understand. Particularly for events featuring extensive presentations, discussions, and audience interaction, LED displays are among the most critical components in ensuring a seamless visual experience.
For this event, Alta Media deployed nearly 90m² of P3 LED displays. With its P3 pixel pitch, the LED system is well suited for indoor environments such as conferences, training sessions, workshops, and corporate events, where attendees typically view content from short to medium distances. This configuration delivers sharp visuals, consistent color reproduction, and smooth content playback across a wide variety of presentation materials.
The nearly 90m² LED installation served as the centerpiece of the “Quậy Your Way” stage. At a training event, the display area is more than just a platform for presenting slides and videos—it also serves as a bridge between speakers and the audience. When content is displayed on a large, high-resolution screen, attendees can absorb information more easily while also recognizing the organizers’ commitment to delivering a well-executed program.
P3 LED displays also offer the advantage of presenting fine details with excellent clarity, making them ideal for content that emphasizes data, key messages, key visuals, or supporting presentation graphics. For training events such as “Quậy Your Way,” where content must flow smoothly and remain easy to follow, display quality plays an important role in improving the effectiveness of communication.
Beyond its technical performance, the large-scale LED system also enhanced the professionalism and modern appearance of the event space. The LED display served not only as a presentation tool but also as an integral part of the stage design, contributing to the program’s overall visual identity. From the opening session and keynote presentations to the closing activities, the stable display system supported smooth event operations while maintaining audience engagement throughout the program.
Through its deployment of nearly 90m² of P3 LED displays for the “Quậy Your Way” training event, Alta Media once again demonstrated its expertise in delivering LED display solutions for indoor events that demand high image quality, expansive display coverage, and an engaging stage experience. The installation played a key role in completing the event environment, enabling training content to be presented in a more visual, cohesive, and effective manner.
The event at White Palace once again highlighted the essential role of display technology in training programs and corporate events. When content is presented through an appropriately designed LED system, attendees enjoy a more focused, accessible, and professional experience. With the LED installation delivered by Alta Media, “Quậy Your Way” was supported by a strong visual platform that helped bring the event’s objectives and experience to life.
Alta Media Deploys Over 100m² of P3 LED Displays at the 2026 Investment Conference: The New Flow of Assets
Alta Media Deploys Over 100m² of P3 LED Displays at the 2026 Investment Conference: The New Flow of Assets
As financial market volatility has become the new normal, the conversation among investors is no longer focused solely on growth but also on the ability to protect assets against unexpected risks. This was also the central theme of the panel discussion, “Managing Risks to Existing Assets,” held as part of the 2026 Investment Conference: The New Flow of Assets. The event was co-organized by Vietnam Business Review, Galaxy Media, and Thien Viet Securities (TVS), with media sponsorship from Nhip Cau Dau Tu Magazine.
The discussion offered valuable insights into how investors, consumers, and Vietnamese families are redefining their financial priorities. While financial planning once centered primarily on returns, investment opportunities, and growth potential, greater emphasis is now being placed on building resilience against risk. In addition to market fluctuations, factors such as interest rates, herd mentality, financial leverage, and overly concentrated investment portfolios can all significantly impact asset values.
From the perspective of life insurance, Mr. Nguyen Ngoc Tu, Deputy Chief Customer and Digital Transformation Officer at Chubb Life Vietnam, emphasized that even a financial plan with strong growth projections requires an appropriate layer of protection to remain stable in the face of unforeseen circumstances, such as health issues, accidents, or income disruptions. According to him, insurance should not be viewed as an additional expense but rather as a fundamental layer of protection within a long-term financial strategy.
The conference’s overarching message was that protection and growth are inseparable. Insurance does not replace investment; instead, it serves as a safeguard that helps ensure long-term wealth accumulation remains on track despite life’s uncertainties. More broadly, the “new flow of assets” reflects the way individuals are reshaping their financial priorities—from earning, spending, saving, and investing to protecting both their income and their families against unforeseen risks.
According to the information provided, Alta Media delivered more than 100m² of P3 LED displays for the event. For an investment conference, where presentations typically feature in-depth discussions, market data, analytical slides, charts, and event branding, P3 LED displays provide an ideal display solution, ensuring that content is presented clearly, cohesively, and with a high level of visual quality throughout the venue.
With a deployment covering more than 100m², the LED display system installed by Alta Media played a key role in the stage design and central presentation area. At an event focused on asset management, financial protection, and long-term investment strategies, high-quality visual displays not only made it easier for attendees to follow the presentations but also contributed to a more professional, seamless, and engaging event experience.
P3 LED displays are also well suited for conferences that require a balance between image clarity and large-scale visual coverage. When content is presented across an expansive LED display, key elements—including the event title, discussion topics, statistical data, speaker visuals, and brand presentations—are communicated more effectively and with greater visual impact. This is particularly important at investment conferences, where every visual detail contributes to reinforcing the program’s professionalism and credibility.
Through its involvement in the 2026 Investment Conference: The New Flow of Assets, Alta Media continues to demonstrate its expertise in delivering LED display solutions for large-scale economic and financial events. The deployment of more than 100m² of P3 LED displays not only met the technical requirements of the conference but also enhanced the overall presentation environment, enabling the organizers to communicate their content more clearly, professionally, and effectively.
Alta Media Deploys Over 50m² of P1.9 LED Displays for the 2026 JA Vietnam Solar + Storage + X Summit
Alta Media Deploys Over 50m² of P1.9 LED Displays for the 2026 JA Vietnam Solar + Storage + X Summit
The 2026 JA Vietnam Solar + Storage + X Summit concluded with a series of memorable highlights, not only through its in-depth discussions on clean energy but also with inspiring moments during the Gala Dinner. Bringing together industry leaders, business partners, and professionals from the energy sector, the event provided a dynamic platform for exchanging insights into the future of solar power, energy storage, and the trends driving Vietnam’s green energy transition.
Throughout the summit, attendees participated in sessions covering policy updates, industry developments, technology showcases, and recognition ceremonies honoring outstanding contributions to the energy sector. As a highly collaborative event, the summit fostered meaningful dialogue on sustainable development through panel discussions, brand presentations, product exhibitions, and networking activities.
One of the evening’s most memorable highlights was the performance by renowned Vietnamese singer My Linh during the Gala Dinner. With her distinctive voice and captivating stage presence, she brought warmth and elegance to the celebration, creating an atmosphere that was both sophisticated and engaging. The combination of professional industry content and artistic performance created a well-balanced program that was informative while remaining memorable and inspiring.
For an event of this scale, a reliable display infrastructure was essential for delivering information effectively, guiding the program, and creating a seamless visual experience throughout the venue. At this year’s summit, Alta Media deployed more than 50m² of P1.9 LED displays, serving as the primary display system for the event’s key presentations and stage content.
With its fine P1.9 pixel pitch, the LED display system delivered exceptional image clarity and high display density, making it an ideal solution for indoor conferences and stages requiring detailed visual performance. This configuration was particularly well suited for a program featuring presentation slides, product introduction videos, brand visuals, award announcements, and stage content that demanded precise and vibrant image reproduction.
Covering over 50m², the LED display played a significant role in the overall stage design. Beyond supporting content presentation, the display system created a cohesive visual backdrop that enhanced conference sessions, technology showcases, and award ceremonies. For an industry summit focused on technical and strategic topics, clear and impactful visual communication was essential to helping attendees follow presentations and engage with complex information.
The integration of professional discussions on solar energy, energy storage, and the green transition with an elegant Gala Dinner featuring a special guest performance created an event that was both informative and experiential. Alta Media’s P1.9 LED display system helped unify these different program segments into a seamless visual journey, supporting everything from policy discussions and solution presentations to live entertainment and the closing recognition ceremony.
Through the 2026 JA Vietnam Solar + Storage + X Summit, Alta Media once again demonstrated its expertise in delivering LED display solutions for conferences, gala events, and corporate programs that demand exceptional visual performance. With over 50m² of P1.9 LED displays, Alta Media provided a display infrastructure that enhanced the stage experience while supporting the event’s professional execution, impactful presentation, and memorable atmosphere.
Alta Media Deploys Nearly 70m² of P1.9 LED Displays for the “Renewing the Nation – Celebrating 50 Years of Ho Chi Minh City” Event
Alta Media Deploys Nearly 70m² of P1.9 LED Displays for the “Renewing the Nation – Celebrating 50 Years of Ho Chi Minh City” Event
Half a century after officially being named in honor of President Ho Chi Minh, Ho Chi Minh City has undergone a remarkable transformation, evolving from the challenges of the post-war era into a vibrant, modern metropolis and one of Vietnam’s most dynamic economic centers. According to Vietnam Pictorial, July 2, 1976, marked a historic milestone when the 6th National Assembly officially renamed Saigon–Gia Dinh as Ho Chi Minh City, ushering in a new chapter for the largest city in southern Vietnam.
Over the past 50 years, the city has continuously evolved to strengthen its position as the country’s leading economic hub. From overcoming challenges in infrastructure, socio-economic development, and urban planning, Ho Chi Minh City has steadily expanded its transportation network through ring roads, expressways, metro lines, and other major infrastructure projects. Landmark developments such as Vo Van Kiet Boulevard, Nguyen Van Linh Boulevard, Pham Van Dong Boulevard, Thu Thiem Tunnel, Ba Son Bridge, and Phu My Bridge have significantly reshaped the city’s urban landscape while enhancing regional connectivity.
Beyond infrastructure development, Ho Chi Minh City continues to pursue the vision of becoming a civilized, modern, and sustainable metropolis. According to Vietnam Pictorial, the city aims to become a modern and innovative urban center with deep global integration by 2030. Looking ahead to 2045, its vision is to rank among the world’s top 100 cities for quality of life while establishing itself as a leading Asian center for finance, commerce, education, healthcare, and innovation.
This long-term vision was further reflected in a series of major projects launched on April 29, 2026, including the Ho Chi Minh City Central Square and Administrative Center, Metro Line 2 connecting Ben Thanh and Thu Thiem, the International University Urban Area, and the Ben Nha Rong–Khanh Hoi Waterfront Park. These developments are expected to shape the next chapter of Ho Chi Minh City’s transformation into a modern, dynamic, and globally connected metropolis.
Against this meaningful backdrop, the “Renewing the Nation – Celebrating 50 Years of Ho Chi Minh City” event served as an opportunity to reflect on the city’s remarkable 50-year journey while honoring the resilience, innovation, and aspirations that have defined its development. As a commemorative celebration, the event required not only a dignified atmosphere but also a visually engaging presentation capable of conveying the city’s history, achievements, and future ambitions.
For the event, Alta Media deployed nearly 70m² of P1.9 LED displays. With its fine pixel pitch, the P1.9 LED display is ideally suited for environments that demand exceptional image clarity, smooth visual performance, and detailed content presentation at close to medium viewing distances. This configuration is particularly effective for commemorative ceremonies featuring archival footage, key visuals, historical imagery, development milestones, and keynote presentations.
Covering nearly 70m², the LED display served as the visual centerpiece of the venue, creating a unified and immersive backdrop throughout the program. For a ceremony commemorating the city’s 50-year journey, the display system extended beyond simply presenting information—it enhanced the emotional impact of the event by allowing attendees to experience the city’s transformation through compelling visuals and storytelling on stage.
Through the deployment of nearly 70m² of P1.9 LED displays, Alta Media once again demonstrated its expertise in delivering display solutions for large-scale events of significant cultural and historical importance. From technical execution to visual presentation, the LED system supported the seamless operation of the program, enhanced content delivery, and helped create a dignified atmosphere worthy of celebrating the 50th anniversary of Ho Chi Minh City.
Alta Media Supports the FENICA (SKV) Project Launch Event
Alta Media Supports the FENICA (SKV) Project Launch Event
The FENICA (SKV) Project Launch Event marked an important milestone in introducing the development to customers, business partners, and the sales team. More than an occasion to announce project information, the launch event provided an opportunity for the developer to communicate the project’s value, strengthen its brand image, and create a lasting impression through a professionally designed presentation environment. At the heart of this experience, the LED display system played a key role in connecting content, visuals, and audience engagement throughout the event.
Supporting the event, Alta Media deployed nearly 100m² of P1.9 LED displays, delivering a high-resolution display solution tailored to the requirements of the main stage. Featuring a fine pixel pitch, the P1.9 LED provided sharp image quality, accurate color reproduction, and stable performance, making it ideal for indoor venues and presentations that required exceptional visual detail.
The LED system showcased the project’s key visuals, promotional videos, architectural renderings, amenity highlights, brand imagery, and presentation content used during speeches and product introductions. With a display area of nearly 100m², the installation created an expansive viewing surface that ensured excellent visibility for attendees across the venue while enhancing the overall visual consistency and professionalism of the event.
For real estate events, visual presentation is essential to communicating a project’s value. Architectural renderings, lifestyle concepts, amenities, and brand messaging all need to be displayed with exceptional clarity to help audiences visualize the development and build confidence in the project. With its high-definition image quality, the P1.9 LED enabled every detail to be presented clearly, allowing guests to follow the presentations and absorb information with ease throughout the program.
Beyond content presentation, the LED display system also served as a defining visual feature of the stage, elevating the audience experience. Key moments—including the official project launch, sales policy presentations, brand showcase videos, and guest interaction sessions—were displayed seamlessly across the large-format screen, creating a polished atmosphere and reinforcing the event’s professional image.
In addition to its visual impact, the LED system contributed to the smooth operation of the event. Clear and synchronized content delivery supported presentations, speeches, and project introductions, providing a dynamic visual backdrop for every stage activity. This integration helped enhance both the efficiency of the program and the overall experience for attendees.
Through the FENICA (SKV) Project Launch Event, Alta Media once again demonstrated its expertise in delivering LED display solutions for real estate events. With nearly 100m² of P1.9 LED displays, Alta Media helped create a modern presentation environment that met demanding visual standards while enabling the developer to communicate the project’s vision with clarity, impact, and professionalism.
Alta Media Supports the 2026 Asian Games Esports Qualifiers with Over 120m² of LED Displays
Alta Media Supports the 2026 Asian Games Esports Qualifiers with Over 120m² of LED Displays
PUBG MOBILE Esports is the official competitive esports ecosystem for PUBG MOBILE, bringing together professional tournaments, teams, and players from around the world. Within this ecosystem, regional qualifiers play a crucial role in selecting the strongest teams to advance to the next stages of competition.
In Vietnam, the 2026 Asian Games Esports Qualifiers – PUBG Mobile Asian Games Version stood out as one of the country’s most anticipated PUBG MOBILE Esports tournaments, attracting significant attention from the competitive gaming community. As a high-level esports event, the tournament required a display system capable of delivering sharp visuals, stable performance, and seamless support for a wide range of content, including live gameplay, broadcast graphics, team information, scoreboards, and stage presentations.
Supporting the event, Alta Media deployed more than 120m² of LED displays, combining P3 Outdoor LED and P1.9 LED solutions to meet the demands of a large-scale esports tournament. The combination of the two display types optimized visual performance across both outdoor areas and the main stage while maintaining consistent image quality throughout the event.
The P3 Outdoor LED system was installed in areas requiring strong visibility under daylight conditions. With its high brightness, clear image quality, and excellent long-distance viewing performance, the display effectively presented live match broadcasts, tournament graphics, scoreboards, team information, and event branding. The deployment of more than 120m² of LED displays created a prominent visual environment that allowed spectators to follow every moment of the competition with ease.
Alongside this, the P1.9 LED display, featuring a high pixel density, delivered exceptional image clarity for content requiring greater detail, including key visuals, promotional videos, motion graphics, tournament announcements, as well as opening ceremony and award presentation visuals. The integration of P3 Outdoor and P1.9 LED displays created a layered display system that could be tailored to different event zones and presentation requirements while maintaining a cohesive and professional visual experience.
For esports tournaments, LED display systems serve a purpose far beyond presenting information. They play an essential role in enhancing the audience experience by amplifying the excitement of the competition and creating an immersive visual atmosphere. From team introductions and match results to highlight reels and dynamic stage effects, every piece of content must be presented with clarity, smooth playback, and reliable performance to ensure an engaging experience for both live audiences and broadcast viewers.
Through the 2026 Asian Games Esports Qualifiers – PUBG Mobile Asian Games Version, Alta Media once again demonstrated its expertise in delivering LED display solutions for large-scale esports events. By deploying more than 120m² of P3 Outdoor LED displays alongside P1.9 LED technology, Alta Media helped create a modern competition environment that met demanding technical requirements while elevating the overall visual experience throughout the tournament.
ALTA MEDIA PARTNERS WITH A STATE OF TRANCE VIETNAM 2026, HELPING CREATE AN EXPLOSIVE CELEBRATION OF LIGHT AND MUSIC
ALTA MEDIA PARTNERS WITH A STATE OF TRANCE VIETNAM 2026, HELPING CREATE AN EXPLOSIVE CELEBRATION OF LIGHT AND MUSIC
Amid the electrifying atmosphere of A State Of Trance Vietnam 2026 (ASOT Vietnam 2026), thousands of fans immersed themselves in an emotional musical journey. Alta Media was proud to support the event, contributing to an impressive and high-energy performance environment.
An explosive stage moment where music, light, and emotion came together at A State Of Trance Vietnam 2026 (Photo credit: Ravolution Music Festival).
At an electronic music festival, what leaves a lasting impression on audiences is not only the music coming from the stage but also the feeling of being immersed in a vibrant performance environment. Every bass drop, every climactic moment, and every sweep of light across the venue contributes to the collective emotion of the entire show. When music is combined with visual content, LED displays, and laser effects, the stage becomes more than a fixed focal point—it transforms into the center of a multisensory experience.
With this spirit, A State Of Trance Vietnam 2026 became one of the most notable international electronic music events in Vietnam. The festival delivered the dynamic, modern, and energetic atmosphere of the Trance/EDM community while creating a space where audiences could fully experience the connection between sound, light, and emotion. Within this overall experience, the visual display system played a vital role in shaping the stage’s visual identity, guiding emotional flow, and highlighting every performance moment.
Alta Media helped illuminate the performance space at A State Of Trance Vietnam 2026.
A State Of Trance Vietnam 2026 marked a special stop on the 25th-anniversary celebration tour of A State Of Trance, one of the world’s most influential Trance/EDM music brands. Held at Van Phuc City in Ho Chi Minh City, the event delivered a large-scale outdoor festival experience where electronic music enthusiasts gathered to enjoy energetic performances filled with emotion and international spirit.
More than just a concert, ASOT Vietnam 2026 was designed as a complete experience for Trance/EDM fans. From the festival atmosphere and stage design to the performance systems and the connection between artists and audiences, the event created a vibrant environment where music became the catalyst for thousands of people to share the same emotional rhythm. This is also one of the defining characteristics of A State Of Trance—not only captivating audiences through music but also through its strong sense of community and unforgettable moments.
The Vietnam edition featured an impressive lineup of internationally renowned Trance/EDM artists, including Armin van Buuren, KI/KI, Cosmic Gate, Ferry Corsten Presents Gouryella, Nifra, and Ruben de Ronde. Each artist brought a distinctive musical style, creating a diverse performance journey ranging from emotional melodies to powerful, high-energy peaks. In particular, the Face-to-Face performance between Armin van Buuren and KI/KI stood out as one of the event’s highlights, helping define the unique identity of ASOT Vietnam 2026.
The appeal of A State Of Trance Vietnam 2026 was further strengthened by the spirit of the “Trance Family”—a community that values connection, emotion, and positive energy. Within an international festival atmosphere, audiences came not only to enjoy the music but also to share in an explosive environment where every melody, beam of light, and stage movement blended seamlessly. The combination of world-class music, professional event organization, and immersive stage experiences helped establish ASOT Vietnam 2026 as one of Vietnam’s most notable electronic music events of 2026.
Alta Media’s LED display system helped create a visually spectacular stage experience at A State Of Trance Vietnam 2026.
As a partner of A State Of Trance Vietnam 2026, Alta Media contributed to the success of this explosive music festival through the deployment and operation of advanced display technologies, helping build an emotional and visually captivating stage environment. At a large-scale electronic music event, visual elements play a critical role in amplifying the energy of every performance. Every visual effect, lighting movement, and illuminated stage moment helps bring audiences closer to the vibrant spirit of the show.
At A State Of Trance Vietnam 2026, Alta Media deployed nearly 300 square meters of P3 Outdoor LED Displays, providing the primary visual platform for the stage. In an outdoor festival setting, P3 Outdoor LED Displays are an ideal display solution thanks to their sharp image quality, vivid colors, and high brightness, ensuring visual content remains impactful under various lighting conditions. This capability is essential for large-scale music events, where visuals must be delivered consistently, continuously, and across the entire stage environment.
The P3 Outdoor LED Display system not only supported performance content, graphics, and visual effects throughout each music set but also helped expand the emotional experience for audiences. With wide viewing angles, uniform image quality, and reliable performance, the LED displays allowed attendees across different viewing areas to fully follow the action on stage. Every visual movement, color composition, and visual effect was presented seamlessly, helping emphasize the rhythm of the music and the event’s most exciting moments.
The Laser System helped amplify the explosive atmosphere of the A State Of Trance Vietnam 2026 stage.
In addition to the LED display system, Alta Media also collaborated in the overall operation of 12 Laser System units at the event, directly deploying six of them. With the ability to generate high-intensity, sharply defined beams and dynamic movement effects, Laser Systems are commonly used to create powerful visual highlights for electronic music stages. Through fast, precise scanning capabilities and the creation of dynamic spatial patterns, the system enhanced stage depth while delivering explosive visual effects synchronized with the music and audience emotions.
One of the key strengths of the Laser System is its ability to combine a wide range of colors, creating vibrant lighting effects that adapt seamlessly throughout different phases of the show. When synchronized with sound and musical rhythms, the system became more than just a lighting element—it became part of the stage’s visual language. Beams moving in sync with basslines, spreading across the venue, and erupting during climactic moments helped intensify emotions and draw audiences deeper into the spirit of the festival.
The synchronized integration of the P3 Outdoor LED Display system and the Laser System created a modern visual environment where imagery, lighting, and music blended seamlessly. While the LED displays provided the stage’s sharp visual foundation, the laser systems added depth, movement, and a sense of explosive energy throughout the venue. Together, these technologies complemented one another, helping transform the A State Of Trance Vietnam 2026 stage into a visually stunning, energetic environment that perfectly reflected the spirit of an international electronic music festival.
Alta Media is proud to have partnered with A State Of Trance Vietnam 2026, helping create unforgettable and high-energy moments.
Through thorough preparation and close operational coordination, A State Of Trance Vietnam 2026 concluded successfully, delivering an energetic and emotional music festival experience for Vietnam’s electronic music community. From dynamic performances by internationally acclaimed artists to a carefully crafted stage environment, the event created an electrifying atmosphere where audiences could fully immerse themselves in music, light, and spectacular visual effects.
Within this experience, the display and lighting systems deployed and operated with Alta Media’s support helped highlight every moment on stage. Sharp visuals presented on the LED displays, combined with powerful laser effects, amplified the emotional impact of each music set and created a seamless connection between artists and audiences. During the event’s most climactic moments, the synchronization of sound, lighting, and visual content transformed the performance environment into an even more dynamic and captivating experience.
For Alta Media, partnering with A State Of Trance Vietnam 2026 was not only an opportunity to participate in a large-scale international music event but also a chance to further demonstrate its capabilities in delivering advanced display, lighting, and event technology solutions. Every project component was implemented with the goal of supporting smooth event operations while enhancing the audience experience on site.
Alta Media is proud to have partnered with A State Of Trance Vietnam 2026, helping create a visually spectacular performance environment and memorable moments throughout the festival. Through this event, Alta Media continued to demonstrate its commitment to applying technology in real-world event production, delivering solutions that not only meet technical requirements but also help create emotion, memorable impressions, and distinctive audience experiences.
Looking ahead, Alta Media will continue developing and refining its display, lighting, LED, and event technology solutions to support increasingly large-scale and demanding projects. With extensive implementation experience and a proactive approach to every project, Alta Media remains committed to delivering modern, effective, and emotionally engaging performance environments that elevate event experiences across Vietnam.
ALTA MEDIA APPLIES MODERN TECHNOLOGY, CONTRIBUTING TO AN ACCELERATED EXPERIENCE AT MMA INNOVATE VIETNAM 2026
ALTA MEDIA APPLIES MODERN TECHNOLOGY, CONTRIBUTING TO AN ACCELERATED EXPERIENCE AT MMA INNOVATE VIETNAM 2026
At MMA Innovate Vietnam 2026, Alta Media accompanied the event by applying modern technology to the experience space, contributing to a professional, creative, and highly interactive journey of connection for the marketing and communications community.
Alta Media partnered with Unigons to provide equipment at MMA Innovate Vietnam 2026
In an era where technology is reshaping the way brands connect with customers, every event is no longer simply a place for meetings or information sharing. It has also become a space where communications, experiences, and data operate together, creating seamless touchpoints between businesses and attendees.
In an era where technology is reshaping the way brands connect with customers, every event is no longer simply a place for meetings or information sharing. It has also become a space where communications, experiences, and data operate together, creating seamless touchpoints between businesses and attendees.
MMA Innovate Vietnam 2026 is an event within the marketing and technology ecosystem, bringing together businesses, brands, agencies, media units, and technology solution providers in the industry. Under the theme “Accelerating Intelligence – Imagine The Future,” the program aimed to open up new perspectives on the role of artificial intelligence, data, and modern technology in marketing, communications, and business growth.
Beyond updating the industry on emerging trends, MMA Innovate Vietnam 2026 also created a space for connection among experts, leaders, and the business community interested in applying technology in practice. Through discussion sessions, professional knowledge-sharing activities, exhibition areas, and solution experience zones, the program helped promote a spirit of innovation while encouraging businesses to proactively adapt to market changes in the digital era.
Alta Media contributed to a modern display space, accompanying the spirit of “Accelerating Intelligence – Imagine The Future” at MMA Innovate Vietnam 2026
At the event, Alta Media deployed an LED display system including P3 Indoor LED Displays and P1.9 Indoor LED Displays, with a total area of nearly 200 m². The system played an important role in building a visual presentation space, supporting the clear and synchronized delivery of program content, brand visuals, and on-stage activities.
For an event that brought together the marketing, communications, and technology community, display quality was an important factor in creating a professional visual experience for attendees. The LED system was arranged appropriately for each area, allowing content to be presented stably, sharply, and harmoniously within the overall event space.
In particular, the P1.9 Indoor LED Display delivered detailed image quality, making it suitable for content requiring high clarity such as speaker visuals, presentation videos, program information, and brand identity. The P3 Indoor LED Display supported the expansion of display space in suitable areas, contributing to more effective content delivery and a more seamless event experience.
Insight Access Control supported fast entry management, helping optimize the attendee experience at the event
In addition to the display system, Alta Media also deployed Check-in POS and Insight Access Control systems to support the reception, verification, and attendee flow management process at MMA Innovate Vietnam 2026. The two systems operated in parallel at reception and access control points, helping the operational process take place more quickly, accurately, and professionally.
At the reception area, six Check-in POS systems were arranged to help attendees confirm their information quickly, reduce manual procedures, and shorten waiting time. The system recorded check-in data synchronously, supporting the organizers in tracking attendee numbers, managing information, and coordinating activities at the entry and exit areas more effectively.
At the same time, four Insight Access Control pillars were deployed to support access authorization at the event. The system enabled fast entry and exit verification, supported attendee flow management, and helped monitor movement across functional areas. With its flexible control capabilities, Insight Access Control contributed to reducing congestion while helping the organizers take a more proactive approach to managing the event space.
The combination of the two systems within the same operational process helped create a more modern, seamless, and convenient attendee reception experience. Beyond technical support, Check-in POS and Insight Access Control also contributed to improving the quality of event organization, reflecting the spirit of applying modern technology to the event experience at MMA Innovate Vietnam 2026.
Robot Testu appeared at the program as an intelligent reception assistant, creating engaging experiences (Image credit: MMA Vietnam)
As part of the event, Alta Media also deployed a robot system within the event space, adding direct interactive touchpoints between technology and attendees. This aligned with the spirit of innovation and accelerated intelligence application that MMA Innovate Vietnam 2026 aimed to promote.
Robot Testu and Robot Alice were applied to support welcoming activities, information introduction, and attendee interaction within the event space. With modern designs, flexible communication capabilities, and intuitive display interfaces, the robots made the process of accessing information more dynamic while creating a fresh experience for attendees. Instead of receiving information only through screens or traditional signage, attendees were able to interact directly with the robots, thereby increasing connection and memorability at the event.
Introducing the robot system into the event not only enhanced the modern feel of the program space but also demonstrated how technology can be applied to elevate the attendee experience. Through direct interactions, the robots became a bridge between program content and visitors, helping the technological spirit of MMA Innovate Vietnam 2026 become more approachable, visual, and easy to experience.
Recycled 3D-printed products at the GREEnfinity booth created a colorful and approachable green-living touchpoint
In particular, at the exhibition area, Alta Media partnered with Unigons to deploy the GREEnfinity booth, an environmental project jointly developed by Alta Media and Unigons. The project aims to encourage the community to build recycling habits through the GreeZ Station, a modern technology device capable of automatically receiving, sorting, and collecting empty plastic bottles and aluminum cans.
From the plastic bottles collected at the GreeZ Station, the materials go through a processing journey to continue a new life cycle, becoming raw materials for 3D printing technology. Through this process, GREEnfinity applies 3D printing technology to create recycled products that are environmentally friendly while also offering aesthetic value and practical use in everyday life.
At the booth, visitors had the opportunity to explore displayed 3D-printed products with eye-catching, approachable designs and a strong spirit of sustainability. At the same time, the 3D printer demonstration allowed attendees to directly observe how recycled materials were transformed into new products, helping them better understand the rebirth journey of plastic bottles after being collected properly.
Dobot Atom created a fresh interactive touchpoint at the GREEnfinity booth, connecting modern technology with the green-living journey
In addition to the product display, Dobot Atom also appeared at the GREEnfinity booth as a technology touchpoint, contributing to a fresh interactive experience for visitors. With a humanoid robot design and the ability to perform flexible movements, Dobot Atom can simulate actions through VR technology, thereby recreating operations in a more visual and dynamic way within the exhibition space.
Beyond demonstration activities, Dobot Atom also performed the action of holding products and handing them directly to visitors, creating a sense of closeness between technology and attendees. The combination of robots, VR technology, and recycled products at the GREEnfinity booth further expressed the spirit of applying modern technology to the green-living journey, where innovation is reflected not only in ideas but also through practical experiences.
With professional event organization and content closely aligned with key trends in marketing and technology, MMA Innovate Vietnam 2026 attracted a large number of attendees, including experts, businesses, brands, agencies, and solution providers within the communications and technology ecosystem. The event space not only created opportunities for attendees to update new perspectives on AI, data, and innovation, but also opened up multiple practical experience touchpoints where technology was directly applied to operations, interaction, and connection.
Through its role in deploying technology solutions for the program, Alta Media is proud to have contributed to the journey of creating a modern, well-executed, and experience-rich event space. Each system deployed was oriented toward supporting more efficient operations while enhancing the quality of information access and the attendee experience at MMA Innovate Vietnam 2026.
The event also served as an opportunity for Alta Media to further affirm its capability in applying modern technology to practical event organization, communications, and brand experience development. In the coming time, Alta Media will continue striving to develop and deploy technology solutions that align with the real needs of businesses, contributing to the creation of professional, creative experience spaces that keep pace with the market’s innovation trends.