From the moment it was announced, Jisoo’s (BLACKPINK) fan meeting “LIGHTS, LOVE, ACTION!” in Hanoi quickly became the center of attention, generating excitement and anticipation among fans. Held on March 30, 2025, at the Mỹ Đình Indoor Athletics Arena, the event impressed not only with the star power of the BLACKPINK member but also with its premium, professional visual display system provided by one of Vietnam’s leading companies – Alta Media.

Alta Media, a specialist in professional display solutions, brought to the event a massive 280 m² P3 Indoor LED screen system. Known for its small pixel pitch (3mm), the P3 Indoor LED technology delivers incredibly sharp, vivid, and lifelike images.

Thanks to the screen’s high brightness and color accuracy, attendees enjoyed an exceptional visual experience from any angle in the venue. This played a crucial role in fostering a sense of intimacy between the artist and her fans, especially at large-scale events that demand flawless visuals.

To elevate the LED display technology, Alta Media deployed an advanced image processing system for the event, consisting of two Barco E2 processors and an EC200 controller.

The Barco E2 is considered one of the market’s top image processors, capable of handling multiple image layers and perfectly meeting complex display requirements. With Barco E2’s flexible signal switching capability, the event team could simultaneously display various content sources such as videos, graphics, and live streams seamlessly and smoothly, delivering the most dynamic visual experience to the audience.

Additionally, by using two Barco E2 units in parallel, Alta Media ensured system stability and continuity. In the event of any device failure, the other would instantly take over, preventing any disruption to the program. This was key in maintaining a consistently smooth experience for viewers without technical interruptions.

Accompanying the Barco E2 was the EC200 controller, providing intuitive and rapid control, allowing technicians to manage all display operations effortlessly. With the EC200, tasks like switching visuals and adding special effects were executed quickly and accurately, minimizing errors and enhancing the event’s professionalism.

In addition to the main LED system, Alta Media also set up supporting display screens backstage, including cue monitors and progress tracking screens: three 24-inch monitors, nine 32-inch monitors, and three 50-inch monitors. These devices played a vital role in helping the artist and organizers manage backstage operations and ensure the program ran smoothly and according to plan.

Through this special event, Alta Media once again affirmed its leading position in Vietnam’s professional display solution sector. The perfect integration of high-end LED technology, advanced image processing systems, and modern control boards delivered an exceptional visual experience to thousands of fans at Jisoo’s fan meeting.

Alta Media will continue to deliver cutting-edge technological solutions, contributing to the success of even more large-scale events in the future. If you’re looking for high-quality visual solutions for your event, Alta Media is a trusted partner that will provide an unforgettable experience for every audience.

Diễn ra vào ngày 15/3/2025, Ngày hội Khoa học, Công nghệ sáng tạo trẻ năm 2025 đã thành công tốt đẹp với sự tham gia và hưởng ứng nhiệt tình từ người tham dự. Với vai trò là đơn vị đồng hành, Alta Media đã mang đến những giải pháp xanh ứng dụng công nghệ hiện đại, góp phần xây dựng tương lai bền vững.

Trong bối cảnh kỷ nguyên số phát triển mạnh mẽ, đổi mới sáng tạo và ứng dụng công nghệ đã trở thành yếu tố then chốt quyết định sự phát triển bền vững của mỗi quốc gia. Nhận thức được điều đó, Alta Media tự hào đồng hành cùng Ngày hội Khoa học, Công nghệ sáng tạo trẻ năm 2025, mang đến những giải pháp công nghệ tiên tiến, đóng góp giá trị hữu ích trong thời đại số.

Ngày hội Khoa học, Công nghệ sáng tạo trẻ năm 2025 được tổ chức với mục tiêu thúc đẩy ứng dụng giải pháp khoa học – công nghệ, đổi mới sáng tạo và chuyển đổi số trong các hoạt động Đoàn và nâng cao năng lực số cho đoàn viên thanh niên. Với chủ đề “Tư duy tiên phong – Visionary Minds”, chương trình quy tụ các chuyên gia, doanh nghiệp và các bạn trẻ đam mê công nghệ, mang đến không gian trải nghiệm đa dạng với nhiều hoạt động bổ ích.

Tại sự kiện, khách tham quan được trực tiếp khám phá các mô hình nghiên cứu khoa học ứng dụng thực tế, trải nghiệm các sản phẩm công nghệ mới, tham gia các buổi tọa đàm chuyên sâu về đổi mới sáng tạo. Không chỉ dừng lại ở việc giới thiệu công nghệ, Ngày hội còn tạo cơ hội kết nối giữa các đơn vị nghiên cứu, doanh nghiệp và thế hệ trẻ, góp phần thúc đẩy hệ sinh thái sáng tạo, hướng đến một tương lai bền vững và phát triển vượt bậc trong kỷ nguyên số.

Với chủ đề “Tư duy tiên phong – Visionary Minds”, chương trình hướng đến việc khơi gợi tư duy sáng tạo, tiên phong trong giới trẻ, tạo ra một không gian trải nghiệm công nghệ đầy thú vị. Trong khuôn khổ sự kiện, Alta Media tự hào mang đến gian hàng công nghệ xanh, nơi khách tham quan không chỉ được trải nghiệm các giải pháp công nghệ tiên tiến mà còn hiểu rõ hơn về mô hình Closed-Loop Recycling – giải pháp xanh giúp tối ưu hóa tài nguyên và giảm thiểu tác động tiêu cực đến môi trường.

Cụ thể, khách tham quan sẽ được trải nghiệm trực tiếp hệ thống Recycle Depot – thiết bị công nghệ hiện đại nằm trong dự án GREEnfinity do Alta Media triển khai. Thiết bị có khả năng tự động nhận diện, phân loại và thu gom các chai nhựa, lon nhôm rỗng đã qua sử dụng. Đặc biệt, mỗi chai nhựa đóng góp tại Recycle Depot đều được hệ thống tích điểm và có cơ hội đổi thành những voucher hấp dẫn. Với những tính năng hiện đại này, sản phẩm công nghệ của Alta Media trở thành giải pháp hữu ích, cắt giảm lượng rác thải nhựa đổ ra môi trường và khuyến khích cộng đồng hành động tái chế.

Từ rác thải nhựa đã thu gom, Alta Media ứng dụng công nghệ in 3D, biến chúng thành những sản phẩm hoàn toàn mới, hiện thực hóa mô hình Closed-Loop Recycling. Máy in 3D không chỉ là một công cụ quan trọng trong ngành công nghiệp hiện đại mà còn đang trở thành xu hướng công nghệ tiên tiến, nhờ khả năng tạo ra các mô hình và sản phẩm với độ chính xác cao từ những thiết kế 3D. Tại gian hàng Alta Media, khách tham quan có cơ hội trực tiếp chứng kiến quy trình tái chế nhựa thải bằng máy in 3D, khám phá cách công nghệ này biến rác thải thành đồ dùng hữu ích, mở ra nhiều ứng dụng thực tiễn trong đời sống và sản xuất bền vững.

Đồng thời, khách tham quan còn có cơ hội trải nghiệm thực tế, cảm nhận độ bền và chất lượng sản phẩm khi được sản xuất bằng công nghệ in 3D của Alta Media. Các sản phẩm không chỉ sở hữu thiết kế bắt mắt, mà còn được chế tác tinh tế, đảm bảo tính ứng dụng cao trong đời sống hằng ngày.

Gian hàng Alta Media trưng bày đa dạng các sản phẩm in 3D từ nhựa tái chế, như: móc khóa đáng yêu, vật dụng văn phòng phẩm tiện lợi, sản phẩm gia dụng đa năng… Ngoài ra, gian hàng còn mang đến cơ hội mua sắm ngay tại chỗ, giúp khách tham quan dễ dàng sở hữu những món đồ tái chế yêu thích, góp phần lan tỏa lối sống xanh và tiêu dùng bền vững. Sử dụng sản phẩm tái chế không chỉ là một lựa chọn thông minh mà còn là một hành động thiết thực để bảo vệ môi trường.

Với tính ứng dụng cao, gian hàng Alta Media nhanh chóng trở thành điểm nhấn tại Ngày hội Khoa học, Công nghệ sáng tạo trẻ 2025, thu hút đông đảo khách tham quan ngay từ những phút đầu tiên. Sự kết hợp giữa công nghệ hiện đại và giải pháp xanh đã mang đến những trải nghiệm mới mẻ, khiến nhiều người không khỏi ấn tượng.

Hệ thống tái chế thông minh Recycle Depot thu hút sự tò mò khi có thể tự động nhận diện và thu gom rác nhựa, trong khi máy in 3D khiến khách tham quan thích thú khi chứng kiến nhựa tái chế được “hô biến” thành những sản phẩm hữu ích ngay trước mắt. Cùng với bộ sản phẩm tái chế bắt mắt, Alta Media thành công khơi dậy sự quan tâm và hưởng ứng mạnh mẽ đối với công nghệ xanh, nâng cao ý thức bảo vệ môi trường đến cộng đồng.

Sự hưởng ứng mạnh mẽ từ khách tham quan chính là minh chứng rõ ràng nhất cho vai trò của công nghệ xanh trong đời sống. Tinh thần này còn được Alta Media lan tỏa mạnh mẽ qua GREEnfinity – một dự án được triển khai với tinh thần hoạt động vì môi trường.

GREEnfinity hướng đến mục tiêu xây dựng tương lai xanh thông qua thúc đẩy hành động tái chế, giúp rác thải nhựa không còn là gánh nặng mà trở thành nguồn tài nguyên quý giá. Thông qua các giải pháp đổi mới, GREEnfinity mong muốn nâng cao nhận thức cộng đồng, biến tái chế trở thành một phần tất yếu trong đời sống hiện đại, góp phần xây dựng tương lai phát triển bền vững hơn.

Tham gia Ngày hội Khoa học, Công nghệ sáng tạo trẻ năm 2025, Alta Media tự hào không chỉ mang đến những giải pháp tiên tiến, mà còn truyền tải thông điệp mạnh mẽ về tái chế thông minh và phát triển bền vững. Trong tương lai, Alta Media sẽ tiếp tục đổi mới, sáng tạo và ứng dụng công nghệ để mang đến những giải pháp xanh đột phá hơn nữa, góp phần xây dựng một hệ sinh thái công nghệ hiện đại, thân thiện với môi trường.

Transparent LED displays are increasingly being utilized in music and performance events due to their ability to display vivid content while maintaining transparency, optimizing stage space. Kicking off 2025, Alta Media, in collaboration with INFiLED and D8Projects, successfully deployed a Transparent LED display system at Electric Daisy Carnival (EDC) Thailand 2025—one of the largest electronic music festivals in the region.

Taking place from January 17 to 19, 2025, on Phuket Island, Thailand, EDC Thailand 2025 will bring together over 90 world-class DJs, including Skrillex, Afrojack, ILLENIUM, FISHER, and REZZ. Beyond its explosive music sets, EDC Thailand 2025 is also known for its state-of-the-art investment in sound systems, lighting, and visual display technology. The festival stands out not only for its high-energy performances but also for its innovative stage design, seamlessly blending visuals, lighting effects, and cutting-edge performance technology.

At EDC Thailand 2025, the Transparent LED display system deployed by Alta Media spans a total area of nearly 110m². It is integrated with 35 suspended LED bars to create depth effects, making the stage more immersive and dynamic. The P8.33 high-resolution LED technology not only delivers vivid visuals but also ensures smooth and sharp details, enhancing the overall performance quality and elevating the audience’s visual experience.

The Transparent LED P8.33 display system, with up to 95% transparency, played a crucial role in creating stunning visual effects, delivering a more immersive and dynamic experience for the audience at EDC Thailand 2025. This Transparent LED technology enables sharp, high-resolution visuals while maintaining an open and airy stage design, allowing viewers to see through the display without obstructing their line of sight. Compared to traditional LED screens, this solution optimizes display space, resulting in a modern, aesthetically sophisticated stage while ensuring maximum performance impact.

Beyond its role in content display, the Transparent LED P8.33 also became an integral part of the stage design, enhancing laser and 3D lighting effects without disrupting the audience’s visual experience. Thanks to its high transparency, this LED display system maintained a seamless performance environment, creating a harmonious blend of visuals, sound, and lighting. This immersive integration allowed the stage to feel more fluid and dynamic, elevating the overall spectacle of EDC Thailand 2025.

One of the key highlights of the Transparent LED P8.33 display is its stable visual performance, even under strong lighting conditions. With advanced LED technology, the display ensures optimal brightness for daytime visibility while also performing seamlessly in outdoor event settings.

Notably, its smooth synchronization with the sound and lighting system enhances interaction between the DJ, lighting effects, and the audience. This perfect integration contributes to a visually stunning and immersive music experience, making the stage at EDC Thailand 2025 truly electrifying.

As a leading LED technology provider, Alta Media takes pride in delivering cutting-edge solutions that elevate the experience at world-class music events. The collaboration with INFiLED and D8Projects not only brought spectacular lighting displays but also contributed to the unique artistic value of the EDC Thailand 2025 stage, creating an unforgettable visual and sensory experience.

First of all, Au Lac Technology and Communication Application Co., Ltd. (Alta Media brand) sincerely thanks for the cooperation, companionship and support from your agencies, partners and customers during the past time.

After more than 16 years of development and affirmation of its position in the technology and communication market, Au Lac Technology and Communication Application Co., Ltd. (Alta Media brand) is pleased to announce the change of the company’s official name. This change aims to affirm a new vision and direction in expanding the scale of operations, improving the quality of products and services.

This name change demonstrates our commitment to constantly developing and delivering the most advanced technology and communication solutions, effectively serving the needs of our customers and partners.

At the same time, the Company would like to inform you that information such as tax identification number, contact phone number, head office address, email, and fax number will remain the same and will not be changed. Partners and customers can continue to contact through the company’s current information channels to ensure no interruption in the process of working and cooperating.

Au Lac Technology and Communication Application Co., Ltd. (Alta Media brand) is an enterprise specializing in providing modern technology solutions and high-quality communication services. With a solid foundation and long-term experience, Alta Media is constantly innovating to become a reliable partner and contribute to the success of businesses.

This name change is an important step in ALTA MEDIA’s development journey, demonstrating its commitment to bringing the best values and experiences to customers and partners.

As of October 23, 2024, Au Lac Technology and Communication Application Co., Ltd. officially uses the new name and seal in all related transactions and documents.

We hope that your agencies, partners and customers will update information for the convenience of future cooperation. We look forward to continuing to receive your companionship in the near future.

Sincerely,
Thank you.

As a unit that always advocates applying technology to bring the best experience, Alta Media is honored to contribute to the success of MMA Impact Vietnam 2024, towards a breakthrough and creative marketing future.

Taking place on October 25, MMA Impact Vietnam 2024 is the meeting point of the most unique and excellent marketing campaigns, along with the participation of many leading experts and speakers. At this event, Alta Media brings advanced technology applications, enhancing the experience of attendees.

MMA Impact Vietnam is one of the typical events in the Marketing industry, attracting a lot of attention from businesses, experts and marketers. The event will focus on discussing and sharing new trends, strategies and technologies in the field of Marketing in order to come up with innovative approaches to attract and retain consumers.

With the theme “Marketing Direction: Leadership, Innovation, and Future Strategy,” MMA Impact Vietnam 2024 focuses on emerging technologies that drive marketing campaigns, aligning with the digital transformation trends of the era. As part of MMA Impact Vietnam 2024, Alta Media collaborated with Unigons, a key program partner, to introduce cutting-edge technology systems, contributing to shaping the future of the marketing industry.

Alta Media provided the P2.5 Indoor LED display system with a size of 3mW x 2.8mH, bringing clear and vivid image quality, creating an impressive and attractive space at the event. This solution not only enhances the experience of attendees, but also helps brands convey their messages in a powerful and effective way.

In addition, Alta Media also introduced a smart robot system, bringing a modern, friendly interactive experience and creating a technological highlight for the event. In the era of digital transformation, Robot technology is undergoing extremely impressive developments, bringing science to a new level. Above all, the appearance of Smart Robots has become an impressive highlight for events, easily leaving unforgettable experiences.

Specifically, Alta Media’s Testu Robot acts as a receptionist, making a strong impression with a style that is both friendly and modern. Equipped with a dedicated camera and sensor system, Testu is capable of recognizing faces and actively interacting with attendees, bringing a unique and novel experience. With flexible interoperability, Robot Testu significantly contributes to building a creative and modern image for the event, responding to the innovative theme of MMA Impact Vietnam 2024.

Besides Testu, Robot Alice also made an equally impressive appearance, appearing as a “queen” with a flexible and delicate beauty. Equipped with a 21.5-inch HD touchscreen and wide-angle camera, Alice is able to display sharp images and convey information to guests in a creative way. Thanks to the combination of aesthetics and high technology, Alice provides an enjoyable interactive experience, making it easy for attendees to access the event’s media content.

In order to bring the most complete experience to attendees, Alta Media has supported the check-in process with 4 Insight Access Control Systems and 10 POS Check-in Systems. With the use of QR codes, the system can easily confirm identity through facial recognition cameras, helping to optimize the quick and accurate check-in process. It is the ideal solution for large events, ensuring tight management of attendees in a smooth manner.

Meanwhile, the Check-in POS System offers convenience thanks to its compact design, equipped with a fast processor, and high operational efficiency. This helps ensure that the check-in process is professional and efficient, bringing satisfaction to attendees and enhancing the experience at the event.

Within the framework of the event, Alta Media cooperated with Unigons to implement the GREEnfinity project, applying smart technology to contribute to protecting the environment and building a sustainable future without plastic waste. Alta Media has introduced a Reverse Vending Machine (RVM) system capable of automatically identifying, sorting and collecting used plastic bottles\/aluminum cans.

With smart technology, RVM optimizes the recycling process, minimizes plastic waste and protects resources. The GREEnfinity project has deployed 39 RVMs in two major cities, collected more than 300,000 plastic bottles and encouraged people to participate in recycling.

Alta Media is one of the reputable units providing modern communication technology solutions, always aiming to create impressive and optimal experiences for customers. Through the process of operation and development, Alta Media has increasingly affirmed its position in the industry by applying advanced technologies such as modern projection systems, smart robots, and automated check-in solutions. Accompanying MMA Impact Vietnam 2024, Alta Media is proud to have contributed to creating highlights at the event, bringing unforgettable experiences to attendees.

Alta Media is proud to accompany the Ho Chi Minh City Informatics Association. Ho Chi Minh City, contributing to the construction of a creative exhibition space with a series of useful activities and modern new technologies.

Taking place from October 22 to October 23, 2024, Ho Chi Minh City Digital Transformation Week 2024 has become a crucial platform for promoting development and digital transformation among businesses and organizations across the region. With the support of Alta Media, the latest media and technology solutions were introduced, providing businesses with opportunities to access global digital transformation trends.

Ho Chi Minh City Digital Transformation Week 2024 is part of a series of events in response to National Digital Transformation Day 2024, organized under the direction of the Department of Information and Communications. This event series holds significant importance for the city, aiming to identify new solutions to accelerate the digital transformation process. With the theme “Digital Technology – The New Growth Engine of Ho Chi Minh City,” Ho Chi Minh City Digital Transformation Week 2024 provided practical experiences and in-depth knowledge on digital transformation for businesses, organizations, and the public.

Acting as the event organizer, Alta Media undertakes the execution of the entire project from design, from supervision to installation and construction of modern and innovative exhibition spaces. With the goal of bringing a real experience to attendees, Alta Media has created an environment where businesses can exchange, exchange and explore about advanced technology solutions.

Within the framework of the event, Alta Media has provided and installed modern technology equipment, contributing to creating a professional exhibition space, bringing the most complete experience. Specifically, on the main stage of the show, Alta Media has deployed a modern LED screen system, helping to show important content clearly and vividly. In addition, Alta Media also installs projection systems in key areas, in order to bring realistic images, easily transmit information, and create a connection with visitors.

On the morning of October 22, 2024, the Digital Transformation Week of Ho Chi Minh City. Ho Chi Minh City 2024 was officially kicked off with a technological and creative opening ceremony. Alta Media is proud to contribute to the event by providing and preparing state-of-the-art technology to create an impressive opening space. In particular, the highlight is 4 LED balls, which are used to perform the event kick-off ceremony.

Officials and leaders will jointly touch the LED sphere to perform the opening ceremony, symbolizing unity and collaboration in the digital transformation process. The LED screen will showcase dynamic visual effects, representing the new era of technology, creating a memorable and professional kickoff for Ho Chi Minh City Digital Transformation Week 2024.

Ho Chi Minh City Digital Transformation Week Ho Chi Minh City 2024 has become a bright spot attracting the participation of a large number of businesses, technology experts, and domestic and foreign organizations. The technology exhibition with a scale of 50 booths displays advanced solutions and applications in many fields, bringing the most realistic technology experiences to visitors. In addition, the event also organized seminar sessions, exploiting many outstanding topics in the Information Technology industry, solving digital transformation problems in some regions.

As a unit specializing in providing technology solutions and products, Alta Media is increasingly affirming its position in the market through participating in and accompanying many events. With professionalism and creativity, Alta Media not only takes on the role of providing advanced technology equipment but also contributes to building unique experience spaces, helping businesses and organizations explore comprehensive digital transformation solutions.

Through this event, Alta Media continues to affirm its outstanding capacity in deploying and providing technology solutions, meeting the increasing demand for digital transformation of the market. Alta Media is proud to have contributed to the success of the Ho Chi Minh City Digital Transformation Week. Ho Chi Minh City 2024.

In an effort to bring new experiences and turn all ideas into reality, Alta Media has supported the Samsung Galaxy Fold6 | Z Flip6 demonstrates AI features in the Interactive Galaxy AI Cafe series, accompanying Samsung to bring unique interactive experiences.

As a support unit for Galaxy Z Fold6 | Z Flip6 demonstrated the AI feature through the Interactive Real-Time Live Streaming Booth, Alta Media not only contributed to helping visitors better understand the advanced features of the product, but also created memorable interactive moments. With the same goal of connecting technology with daily life, the Interactive Galaxy AI Cafe activity has created interesting interactive moments, and at the same time brought a visual view of the outstanding technology of the two Galaxy Z Fold6 and Z Flip6 product lines.

Suddenly appearing in the lobby area of the Bitexco building, the Interactive Real-Time Live Streaming Booth quickly became the focus of attraction for a large number of visitors. Not only a simple technology demonstration tool, Alta Media’s interactive booth also helps visitors directly experience advanced AI features, stir up the workspace of young people, and breathe creativity into an energetic new week.

Interactive Galaxy AI Cafe is a unique series of activities, implemented by Samsung to bring new and creative interactive experiences to participants. Here, participants have the opportunity to directly experience the advanced AI features of the Galaxy Z Fold6 and Z Flip6, such as: Circle to Search, Sketch to Image, Note Assist, Portrait Studio and AI Portrait Studio.

These features not only enhance the user experience but also highlight the technological superiority of the product line. As a company specializing in providing digital solutions and products, Alta Media has contributed significantly to the programming and implementation of interactive systems, helping users easily explore new technologies in a real interactive environment.

Alta Media has used the most advanced technologies to ensure the success of Interactive Galaxy AI Cafe. With the integration of Real-Time Rendering technology and live streaming, Alta Media brings impressive interactive moments. This system allows participants to interact with special guests in real-time, creating a seamless and smooth process during product feature discovery.

Not only does the system stream content from the Galaxy Z Fold6, but it also has the ability to manage and optimize media, ensuring that every experience is of the highest quality. This gives users a clearer sense of the power of the AI technology that Samsung is developing.

In addition to advanced technology, Alta Media also focuses on investing in high-quality equipment systems to ensure the most perfect image and sound for the event. All devices are carefully prepared to not only ensure aesthetics but also create an optimal live interaction experience for users.

Alta Media is proud to have accompanied Samsung in the Interactive Galaxy AI Cafe series of activities. This interesting interactive activity successfully introduced the latest technologies, bringing real value to participants. The AI features on the Galaxy Z Fold6 and Z Flip6 are not only the highlight of the product, but also a tool to help users optimize their daily lives.

In the journey of continuous development, Alta Media always strives to innovate and create, bringing modern technology into each project to realize all ideas. With significant achievements through the operation process, Alta Media has affirmed its position in the market, becoming a reliable partner of many brands. Accompanying Samsung in the Interactive Galaxy AI Cafe series of activities, Alta Media has contributed to creating successes, bringing unique and unforgettable interactive experiences to visitors with the Interactive Real-Time Live Streaming Booth. This will be an important breakthrough, bringing advanced Galaxy AI technology closer to users.

On the evening of September 28, 2024, the Concert Anh Trai “Say Hi” 2024 officially kicked off at Saigon Riverside Park, delivering an emotional and unforgettable night for fans with spectacular performances from 30 Anh Trai and a lineup of renowned artists. The meticulous preparation by the Alta Media team not only helped create a unique musical atmosphere but also ignited energy and enthusiasm among both the artists and the audience.

With the grandstand packed with attendees, managing the audience flow was a major challenge for the concert night. However, for Alta Media, this task became much simpler thanks to the Insight Access Control system – a contactless monitoring system.

Alta Media’s Insight Access Control system is designed for flexible and efficient processing. The company deployed 30 check-in kiosks, each equipped with advanced sensors directly connected to the central system, enabling QR code scanning for entry. Attendees simply scan the QR code on their phone or invitation to quickly access the concert area without long waiting lines.

In addition, the system also provides a high security feature, allowing for accurate management of the number of tickets issued and preventing counterfeit tickets. By using dynamic QR codes and advanced encryption technology, Alta Media ensures that only valid tickets are accepted, avoiding unwanted intrusion into the event.

Beyond the Insight Access Control system, Alta Media also brought world-class LED technology to the stage of Concert Anh Trai “Say Hi” 2024. The highlight of the setup was the giant 270m² LED mesh screen, showcasing the Anh Trai “Say Hi” emblem at the center of the stage. More than just a program symbol, it served as a dynamic visual masterpiece, capturing the audience’s attention. Additionally, a comprehensive LED display system, featuring P3 and P4 outdoor LEDs with a total area of nearly 1000m², was strategically placed across the stage and grandstand areas. This setup ensured crystal-clear visuals, allowing attendees from all angles to fully immerse themselves in every performance detail.

Alta Media not only focused on delivering crystal-clear visuals but also optimized coordination with lighting and sound partners to ensure seamless synchronization for every performance. These meticulous details significantly enhanced the overall event experience, making Concert Anh Trai “Say Hi” 2024 one of the most memorable concerts of the year.

After an explosive first night, Concert Anh Trai “Say Hi” 2024 will continue its journey with a second show on October 19, 2024, at Vạn Phúc City, Thủ Đức. Alta Media will once again accompany the event, delivering cutting-edge technology experiences, ensuring fans can continue to party to the fullest with top artists.

With meticulous preparation and the cutting-edge technology from Alta Media, the second concert night promises to be another sensational event, delivering unforgettable moments for the audience. Get ready to grab your tickets and immerse yourself in the ultimate musical experience at Concert Anh Trai “Say Hi” 2024!

As one of the companies continuously innovating and applying advanced technology in its operations, Alta Media is honored to participate in the MMA ALC Summit 2024, bringing valuable solutions that contribute to advancing the marketing industry in the digital era.

In the context of increasingly advanced technology, Artificial Intelligence (AI) has become an essential part of the digital transformation of our time. Especially in digital content creation, AI is driving the marketing industry to new heights. Therefore, MMA Global has organized the MMA ALC Summit 2024 with the theme “AI-Driven Marketing Revolution.” Alta Media is proud to be one of the companies participating in this event, offering innovative marketing solutions and contributing to the industry’s transformation through AI applications.

MMA Global is an international organization with over 800 member companies from nearly 50 countries worldwide. Known as a reputable platform in the marketing industry, MMA Global focuses on promoting innovation and development in mobile marketing and related channels. Taking place at the Sheraton Saigon Hotel & Towers, the MMA ALC Summit 2024 will introduce a modern space with the latest technology trends related to Artificial Intelligence in marketing.

Participating in the MMA ALC Summit 2024, Alta Media showcased modern technological equipment, creating an impressive event space that highlighted the exceptional power of AI in the field of marketing. Specifically, Alta Media deployed three P2.5 Indoor LED screens measuring 2mW x 3mH at the check-in area, exhibition area, and the Unigons booth measuring 2mW x 3.5mH.

The P2.5 Indoor LED screen offers a perfect blend of sharp images and intuitive usability, resembling an oversized television that easily conveys information to attendees. Notably, Alta Media’s P2.5 Indoor LED products are unaffected by ambient light conditions, ensuring images remain clear and vibrant under all circumstances.

In addition to the P2.5 Indoor LED screens, Alta Media also introduced the ePoster—an impressive and innovative digital poster. Alta Media’s ePoster is an advanced solution that can replace traditional printed posters or static advertisements, offering greater flexibility and efficiency in conveying information.

With the ePoster, Alta Media enables easy and quick content updates, tailored to the specifics of each event. At the MMA ALC Summit 2024, the ePoster was utilized to showcase new technological solutions, a list of speakers, and the event schedule. The device is not only groundbreaking but also adaptable for displaying content.

Furthermore, the design of the ePoster is ultra-slim and lightweight, weighing around 35 kg and measuring just 38mm in thickness, allowing for easy installation and mobility. The combination of a sleek design and high-quality display capabilities ensures that the event space remains tidy and modern. With its sharp and flexible presentation abilities, Alta Media’s ePoster is the ideal choice for enhancing communication and advertising effectiveness at major events like the MMA ALC Summit 2024.

To further modernize the event space, Alta Media also introduced an intelligent Robot system, including Robot Alice and Robot Delie. The integration of Robot Alice and Robot Delie not only highlights innovation in technology but also enhances event organization and attendee experiences at the MMA ALC Summit 2024.

Robot Alice stands out with its sweet pink color and graceful, elegant design. Equipped with a 21.5-inch HD touchscreen and a wide-angle camera, Alice can display high-quality images and convey information clearly. Meanwhile, Robot Delie serves as a smart transportation robot that can move items around the venue, providing an engaging experience for attendees.

Additionally, Alta Media supported the check-in process for MMA ALC Summit 2024 with the Insight Access Control System. This advanced solution optimizes guest control and management processes. Utilizing facial recognition and QR code scanning technology, this system provides a swift and accurate check-in experience, minimizing wait times and enhancing convenience for attendees.

At MMA ALC Summit 2024, Alta Media also showcased its Multimedia Terminal Controller (MTC) to attendees as a perfect solution for managing digital content. With capabilities for content synchronization and remote management, the MTC can control and coordinate multiple pieces of content across various devices simultaneously.

The MMA ALC Summit 2024 offered deep insights into how Artificial Intelligence (AI) is revolutionizing the marketing industry, serving as a platform for networking and sharing experiences among experts and businesses about the latest trends and technologies. With a perfect blend of technology and innovation, the MMA ALC Summit 2024 successfully promoted the development of the marketing industry, opening up numerous opportunities for collaboration and creativity for the future. Alta Media is proud to have contributed to the success of the event, affirming its position in providing advanced technological solutions that help businesses enhance marketing effectiveness and keep pace with the digital age.