VI
Anamorphic illusion technology
ALTA MEDIA DEVELOPES
ANAMORPHIC ILLUSION TECHNOLOGY
Alta Media pioneered the development of LED display technology Anamorphic illusion in Vietnam. By combining art and technology, we give viewers an amazingly realistic and vivid visual experience.
Tri-planar anamorphic LED display
Digital out-of-home advertising (DOOH) is becoming more and more popular. Its purpose is to attract more consumer attention, especially in crowded places such as squares, shopping malls, and office buildings. However, among the thousands of advertisements, the biggest challenge for brands is how to make their ads stand out and attract.
Anamorphic illusion – Revolution of Digital out-of-home advertising technology
It can be seen that the visual sensory experience is gradually becoming the “golden key” in the development of DOOH. Recently, the giant LED screen project “Wave” in Korea and “Spaceship” in China just appeared, making the world media “crazy”. These two projects used Anamorphic illusion technology – a combination of an LED screen and distortion perspective art, giving viewers a visual shock with amazing 3D rendering effects.
Anamorphosis is the art of bending images through optical illusions, requiring viewers to use special equipment or stand at a certain angle to see the finished work. This art, when expressed by advanced display technology with sharp pixels, creates a realistic, vivid feel and is called Anamorphic Illusion Technology.
Vivid images
G-sync technology
Multi angle
Alta Media pioneered the research and development of LED technology Anamorphic illusion display in Vietnam. To achieve a lifelike visual experience, we use a combination of smart LED displays. These screens can effectively diffuse sunlight. The modules are water-resistant, anti-ultraviolet resistant to avoid distortion, and stable outdoor broadcasting for long periods. At the same time, the high contrast ratio, ultra-uniform refresh rate, and colors contribute to a natural, realistic three-dimensional space. With an Anamorphic illusion, we aim to transform public spaces into engaging media, bringing an aesthetic to the area’s architecture.
Alta Media designs, produces, and delivers visually appealing content on DOOH that delivers amazingly vivid images. This will be an amazing experience for everyone to see DOOH transform into a three-dimensional space. This technology can be used to display one or more distinct content. Its flexible use allows advertising to more effectively influence tastes and motivate viewers to take action, thereby boosting brand revenue./.
Interactive Sampling Robot
In today’s competitive business environment, being able to attract, serving and sastifying many customers is the key to business success. A satisfied customer is more likely to become a loyal customer. As consumer expectations continue to shift to technology-based experiences, the retail industry has no real choice but to change to meet that.
Now with robots, it’s easy to have an enjoyable, impressive shopping experience for both new and existing customers:
- Interact with visitors at a fair or conference
- Make visitors feel curious and attracted to your brand
- Automate processes, freeing up crucial staff time
- Provide information and recommendations through rich media
Robots innovate the shopping experience
In association with Closeup Vietnam, Alta Media introduces a new solution for the future of the retail industry – An interactive sampling robot. Maybe for many people, only direct interaction can bring a sense of connection, but Covid-19 has changed that. The top priority of consumers today is to ensure distance and limit close contact. This robot is the solution to automate the sample delivery process. Non-touch, non-contact, ensuring safety for both customers and staff while allowing for a real-life interactive experience.
In addition to improving productivity, this robot can create an exciting buying journey for customers. Robots recognize users, interact with them, and create a sense of a real-time shared and connected experience. Through the integrated camera, the robot can detect, greet, and interact with customers. It can detect faces to recognize customers’ smiles and take their photos. Also, the robot can detect and avoid various obstacles.
Client
Closeup Viet Nam
Technologies
Robots combine Artificial Intelligence
Function
- Greet new customers.
- Take a photo.
- Provide information.
- Sample delivery.
The project was launched before the phase of the request for implementation of anti-epidemic measures Covid-19
All processes are completely automatic and the robot can work continuously for 24 hours. This helps to reduce stress for employees when facing customers, helps customers receive the best service, providing a non-discriminating experience between customers.
Main features
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- Integrated camera to scan environment, detect customers, trigger new chats and take a photo
- Loudspeaker, through which the robot can speak with your chosen voice and language
- The screen displays additional information
- Sample cabin and automatic delivery system
- The magnetic encoder offers smooth movement, plus a customizable stand for optimal grip, stability, and vibration control.
Similar to how personal computers and smartphones have changed our lives. Robots (like Gradbot in Graduation online) are no longer the machines we often see in science fiction movies. They are becoming more efficient and cost-effective. Robots are a solution that can help cut costs while maintaining the best quality of service and allow employees to focus on work that brings more value./.
AI31 - Real-time Esports results in prediction
AI31: REAL-TIME ESPORTS RESULTS IN PREDICTION
Not an eSports expert but AI can definitely help predict the outcome of the match! Mobile League: Arena of Glory in Spring and Winter 2020, official sponsor Clear Men used AI31 to predict match results with 85% accuracy with amazing fast speed.
200+
27,359
85%
45s
With any sport, winning doesn’t just depend on skill, dedication, and luck. It is often determined by strategy and performance analysis in the past and in real-time. The secret to success lies in data and esports need it too.
A landmark real-time prediction system for esports
AI31 – Artificial Intelligence System – “Hijacking Live Games” is used in the Mobile League: Arena of Glory in Spring and Winter 2020. The most significant advantage that AI31 has over humans process large amounts of data in a short time. What humans can take months to analyze and process, AI31 makes predictions in less than a minute.
Predictions are made based on consideration of pre-match factors as well as real-time factors as the match progresses. Matches are recorded with 9 variables in the match: player name, champion pick, kill, death, assist, gold, Caesar, dragons, turrets, and 4 ending variables: the damage inflicted, take damage, damage commercial recovery, MVP.
This prediction system was developed by Alta Media and Alta Software to help improve the competitive advantage of teams. Instead of wasting time equipping opponent insights, analysts and players will have time to focus on changing strategies and hone their skills. At the same time, real-time statistics and predictions help viewers know the progress of the match in the easiest way to understand.
Project information
- Client: Clear Men Viet Nam
- Project: AI31 – Hijacking Live Games
- Mobile League: Arena of Glory in Spring and Winter 2020
Challenge
- Prediction always plays an important role in choosing a strategy or adjusting a squad.
- eSports is difficult to predict the outcome due to the impact of many factors in real-time.
- With the current human ability, it takes a lot of time to be able to predict and easily miss variables leading to inaccurate results.
Technology
Artificial intelligence – Machine learning
Prize
The Bronzer Award-winning system in the Best Use of Data category at WARC Media Awards 2020 – Global Awards is held annually to honor media campaigns that have a positive impact on business results.
The goal of Alta Media, Alta Software is to provide customers with the most accurate and reliable, and up-to-date data. We believe that this technology has the potential to reach not only esports but also opens the door to a multitude of possibilities to integrate data into businesses. Businesses can use historical data to evaluate the effectiveness of business strategies, predict customer behavior and the effectiveness of subsequent strategies.
Live Race Time Tracking system
LIVE RACE TIME TRACKING SYSTEM
On the track, in addition to enjoying the excitement and pleasure of conquering challenging turns, what the racers are interested in is an achievement. At Circuit Run event series – simulating the last Yamaha GP race, Alta Media used RFID technology to calculate race time – this is considered the gold standard for calculating results in modern speed races.
Accurate and timely results are the most important factor in the success of any speed race. Whether it’s a small-scale internal event or a large-scale public event, participants want to know their results quickly, accurately, and reliably.
Race event explodes with live race time tracking system
At the Yamaha Circuit Run 2020 event to collect and display real-time live results on the racing venue’s screen, Alta Media offers a time-counting solution using RFID. This is a solution that calculates the exact time and provides data for display software in real-time. The system is capable of:
- Count the lap and run times for each lap.
- Calculate results by teams and individuals.
- Display results in real-time.
- Support connection via LAN, Internet.
Project information
- Client: Yamaha Viet Nam
- Event: Circuit Run
- Location: Ho Chi Minh city and Da Nang city
Challenge
Several methods are commonly used to record results:
- Manual / handwritten: Stopwatch and paper can be used for time races.
- Take pictures at the finish line with a special video camera that can capture more than 120 images per second with a time display.
The problem here is that these methods are easy to miss or confuse results. Furthermore, rendering the results live in real-time seems impossible.
Technology
RFID high frequency
Passive card
Radio Frequency Identification (RFID) technology is a technology that identifies objects by radio waves, allowing a device to read the information contained in the chip at a long distance, without the need for direct contact. Time data is automatically recorded and transmitted immediately when the transmitter ends. The RFID system is also connected to the streaming visualization software, allowing for live timing and easier real-time race data transmission. The data can be exported to a screen on the track, on the website, or via the mobile app.
The RFID system includes the following devices:
The RFID system includes the following devices:
- RFID tags (RFID Tag, also known as transponder).
- RFID card reader (also known as reader-reader).
- Antenna: is the equipment that links between the card and the reader. Readers emit wave signals to activate and transmit with the card.
- Server: receive, process data, monitoring, statistics, control.
Applications
RFID technology can be widely applied in transportation, sales, security control, human resource management, healthcare, education, … to help the work of the management are reduced, safety and accuracy enhanced./.
Alta Media hopes that with the support of RFID technology, a lot of work done by humans will be reduced, more efficient, and quality.
Traditional torch relay ceremony of University of Technology
TRADITIONAL TORCH RELAY CEREMONY
UNIVERSITY OF TECHNOLOGY
Lakeshow - breathtaking attraction
DAM SEN LAKESHOW - BREATHTAKING ATTRACTION
Dam Sen Lakeshow is a super impressive water music performance during the new year season in 2021, only available at Dam Sen Cultural Park. With elaborate staging from 3D mapping project experiences, lasers, fire, fountains, and music, the show has brought visitors the most wonderful and complete New Year’s Eve moments.
It is no exaggeration to say that the Lake show is a “symphony” between fire, water, sound, and light. All of these create a unique and unforgettable performance. The show is dramatic happenings and impressive content that visitors do not want to miss any moment! It is a project planned, designed, and constructed by a team of programmers Alta Media. It takes us to spend two months to keep up the progress of serving the 2021 New Year.
Great investment & staging
A series of the most advanced sound and lighting technologies have been applied in the water music performance area. In front of visitors is a 100m long stage floating on the water with lasers through the night, making the space brighter and full of colors. The light as the artist continuously paints mysterious and interesting scenes. Colorful lights like dancing next to a water jet can be up to 40 meters high, giving viewers feelings of ups and downs.
The show with mysterious things unexpectedly brings visitors from feelings full of suspense and anticipation to moments of bursting and amazement. In the lively music of the Belgian quality sound system, the water “dancers” seem to sublimate in each dance step. The melodies are soft and gentle, and powerful, making the audience unable to stop paying attention. Viewers are immersed and admired the magical beauty with a range of modern, most advanced technology in the world in sound and light. Besides, the image of a beautiful country of Vietnam with many famous places and landscapes; and the historical trophy of the heroic Bach Dang River battle is vividly and fancifully depicted on a giant 20 meters high and 40 meters long “water screen” that makes visitors unable to take their eyes off.
On New Year’s Eve to welcome the new year 2021, Lakeshow Dam Sen water music works in harmony with a low-level fireworks display in 15 minutes. All elements like blending into one, combining ingenuity and sophistication, creating a great art space, a perfect picture that is difficult to describe in words.
Tet 2021, visitors can choose Dam Sen Cultural Park to play and experience unforgettable impressions.
COME AND EXPERIENCE THE EXTREMELY CREATIVE VIEW
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Dam Sen Lakeshow project with a total length of 100 meters. It is a combination of a dancing water system of more than 60 meters long, with a water spraying height of more than 40 meters using water music performance technology from Singapore. Besides, combining with water screen projection technology from the US with a large capacity water screen system with a length of 40 meters and a height of 20 meters. It still; combined with an intense laser light system, fire column system, smoke generator, and quality sound system from Belgium. There will be 4 shows daily at 11:00 am 15:00 during the day, and 19 o’clock and 20 o’clock in the evening.
Let wait for the most spectacular water music show ever!
LET WAIT FOR THE UNIQUE WONDERFUL WATER MUSIC SHOW BEFORE NOW!
On this New Year 2021, do you have any plans? Come to Dam Sen Park and watch the DAMSEN Lakeshow water music show – a party of light, water, fire, and music, more spectacular, more attractive than ever.
Alta Media is pleased to cooperate with Dam Sen Park to implement the most innovative and scale water music project in Ho Chi Minh City during the upcoming New Year. Lakeshow is a symphony of water, light, and music combined with smoke and unique laser effects. Surely you will immerse yourself in the dance, unique video effects of fire and water.
The show is not only about the light, but also focuses on music and ideas, taking everything to new heights, more than capable of conquering the most demanding viewers. A Modern water stage with a total length of more than 100 meters, using the world’s leading advanced technologies will bring viewers to unforgettable moments.
The water spray system uses water music performance technology from Singapore – a country known for its unique and professional water music shows. It is more than 60 meters long, with main water spray up to 40 meters high, rainbow water column up to 18 meters high. The best viewing position of this system is concentrated in the lakeshore area, on the side of pier 2, near the Roman square.
Next is a water screen system using water screen projection technology from the US with a large capacity, can create a giant water image with a width of 40 meters, and a height of 20 meters in a fan shape. It will present 3D movies about the historic Bach Dang River battle, and beautiful images of the country and people of Vietnam. The best viewing position of the water screen is the side of Thuy Ta Dam Sen restaurant. Besides, the water music complex is also equipped with 16 fire columns and a smoke spray system right on the lake surface, along with an extremely powerful laser light system.
Not only eye-pleasing, but visitors can also hear the rich, lively music of the Belgian-quality sound system during the show. The melodies and melodies are soft and gentle, when the melodies are strong, making the audience unable to stop paying attention.
Lakeshow is the brilliant combination of technology and innovative and innovative techniques of Alta Media’s team of programming engineers, everything blends to create a work of art that awakens deep emotions, the most beautiful vibes of the viewer. The show will surely bring viewers fascinating visual adventures with water dances and the unique art of light.
COME AND EXPERIENCE THE EXTREMELY CREATIVE WONDER
RAP Viet
RAP Viet Show
Alta Media participated in Techfest Vietnam 2020
ALTA MEDIA PARTICIPATED IN TECHFEST VIETNAM 2020
Alta Media, Alta Software, and Alta Robotics are proud to accompany Techfest Mekong and Techfest Southeast Region 2020. The event is part of a series of startup and innovation festivals organized by the Ministry of Science and Technology in collaboration with relevant agencies.
Techfest Mekong and Techfest Southeast Region 2020
On November 21 and 24, the Mekong Delta Innovation Startup Festival (Techfest Mekong 2020) and the Southeast Region Innovation Startup Festival (Techfest Southeast Region 2020) took place, organized by the Ministry of Science and Technology in collaboration with provincial and municipal People's Committees.
The event featured various panel discussions, seminars, and exhibitions on digital transformation, smart cities, smart education, high-tech agriculture, medical technology, and pioneering technologies. It attracted startups from diverse fields, with a particular highlight on companies specializing in software technology, virtual reality, and artificial intelligence.
The event served as an opportunity for Alta Media, Alta Software, and Alta Robotics (Alta Group) to showcase their outstanding technological achievements developed in-house to government agencies and partners. It was an ideal platform for Alta Group to demonstrate its expertise and the quality of its evolving technology ecosystem, which has been built over the years. Additionally, the event facilitated networking, collaboration, product promotion, and market expansion with regional partners.
Techfest Mekong 2020
Techfest Southeast Region 2020
As a pioneering company in new technology, Alta Group participated in this special event by exhibiting and introducing various products and services, such as:
Self-Diagnostic Vital POD Machine
The first automatic check-in and diagnosis machine in Vietnam. With functions including registration, measurement of weight, height, blood pressure, and body temperature, Vital POD can help reduce hospital staff shortages and shorten patient waiting times by 35%.
Assistant Robot
An assistant robot with facial recognition capabilities and integration with other systems (such as Vital POD). The robot can communicate through voice, move its arms, shake its head, and nod. It can be applied in airports, shopping malls, banks, and other public spaces.
Fire Fighting Robot
A multifunctional firefighting “warrior” robot. With the ability to navigate narrow terrains and slopes of up to 30 degrees, and withstand extreme temperatures up to 3000°C, this robot can penetrate deep into fire zones.
Equipped with advanced sensors and cameras, it can detect terrain and fire hotspots. The robot can spray water in a direct stream or disperse it as a fine mist, with a flow rate of 40 liters per second and a range of up to 60 meters. It is particularly effective in fire suppression and minimizing damage caused by fires.
Smart Robot – The Technology of the Future
Smart robots integrate multiple advanced technologies, including artificial intelligence (AI), IoT, data processing, virtual reality (VR), and simulation. These robots serve as core tools that significantly enhance manufacturing, business operations, and modern life.
In the future, Alta Group will continue to develop and manufacture intelligent robots, expanding their integration with cutting-edge technologies and applying them across various sectors. This initiative aims to contribute to the industrialization and modernization of the country.
Alta Media participated in the "SHTP Job Fair 2nd Edition/2020"
ALTA MEDIA PARTICIPATED IN THE "SHTP JOB FAIR 2ND EDITION/2020"
Continuing the series of activities to seek high-quality human resources, Alta Media participated in the “2nd High-Tech Park Job Fair 2020” at the Training Center of the High-Tech Park in Ho Chi Minh City
The representative of Alta Media receives flowers from the High-Tech Park Training Center (second from the left).
On November 19, the Ho Chi Minh City High-Tech Park Training Center organized the “2nd Job Fair of 2020.” The event attracted a large number of businesses and job seekers in the city. The job fair served as an effective platform for connecting employers with candidates, addressing labor supply and demand issues. For Alta Media, this was an opportunity to find and recruit outstanding candidates suitable for the company’s current job openings.
At the event, Alta Media recruited personnel in the fields of electronics, digital telecommunications, and information technology. Candidates were introduced to the company and its job openings, which offered attractive salaries and benefits. Additionally, the company showcased its ongoing technological developments, which garnered significant interest from many potential candidates.
Human resources play a crucial role in the success or failure of a business. Therefore, the company always strives to align employees’ career paths with the organization’s goals. Job satisfaction and a focus on improving the quality of life for each individual are the most effective ways to maintain a stable workforce, ultimately benefiting both the company and its employees.
The company not only aims to recruit the most outstanding individuals but also strives to retain them. At Alta Media, employees can consider the company as their own home and colleagues as family.