ENTHRALLED WITH THE 'VISUAL MASTERPIECE' OF K-POP STARS THROUGH ALTA MEDIA'S LED SCREENS AT WOW K-MUSIC FESTIVAL
ENTHRALLED WITH THE 'VISUAL MASTERPIECE' OF K-POP STARS THROUGH ALTA MEDIA'S LED SCREENS AT THE WOW K-MUSIC FESTIVAL
Over the past two days, on October 21-22, K-Pop fans in Ho Chi Minh City were immersed in the vibrant atmosphere of one of the biggest music festivals in 2023, WOW K-MUSIC FESTIVAL, held in the Vạn Phúc City urban area. This event not only gathered renowned K-Pop stars but also featured a fusion of LED screens and top-notch stage effects, giving it an international flair.

Vạn Phúc City - the Venue for WOW K-MUSIC
During the 2-day event, WOW K-MUSIC FESTIVAL drew tens of thousands of spectators to the stage in Vạn Phúc City to witness a star-studded lineup, including Chanyeol (EXO), SUPER JUNIOR L.S.S, iKON, CIX, Park Jihoon, YoungJae, Yugyeom, and 10 other famous DJs.
As a companion to the musical feast at the WOW K-MUSIC FESTIVAL, Alta Media delivered a visually stunning experience, starting with the performance of two transparent LED screens that created beautiful motion effects.

A Grandly Staged Show
Designed like two curtains gradually closing, it allowed subtle lighting to focus on the center of the stage. This was the moment when the visuals of the artists were vividly projected, leaving a remarkable and memorable impression on the audience, both local and international.
More than just the transition between performances, the transparent LED screens at WOW K-MUSIC FESTIVAL served as a vibrant canvas where light and art met brilliantly. This created a friendly, passionate, and harmonious ambiance.

Alta Media's LED Screen System Spanning WOW K-MUSIC Stage
In addition to the transparent LED screens, Alta Media introduced an outdoor LED screen system, the P3 SMD 3in1, covering a total area of over 350m². This system was specially designed to cater to outdoor media and entertainment events, offering sharp image quality and vivid colors for a fantastic visual experience for the audience.
Furthermore, Alta Media also supported 17 auxiliary screens at WOW K-MUSIC FESTIVAL, playing a crucial role in assisting the artists during their performances, meeting the demands for high quality and resolution.

Auxiliary LED Screen System at WOW K-MUSIC
WOW K-MUSIC FESTIVAL was also an opportunity for fans, both local and international, to come together and exchange cultural experiences. Fans had the chance to learn more about their favorite artists, share emotions, and have many exciting experiences.
As WOW K-MUSIC FESTIVAL came to a close, it marked a memorable musical journey and a meeting place for art enthusiasts, reaching the pinnacle of cultural and entertainment events. Alta Media takes pride in being an integral part of the WOW K-MUSIC FESTIVAL 2023, bridging the gap between art and the audience, and creating unforgettable memories.

Super Junior's member Shin Dong expressed his affection for the fans
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LASER Technology "the perfect catalyst" for the Kennation World Banquet celebrating Heineken's 150th anniversary
LASER Technology “the perfect catalyst”
for KENNATION - The world's banquet on the occasion of the 150th anniversary of the establishment of the Heineken brand
On the evening of October 7 at Tran Bach Dang Street, Thu Thiem Ward, City. Thu Duc, Ho Chi Minh City (Ba Son Bridge), on the occasion of the 150th anniversary of its founding, Heineken offered the opportunity to experience for free the event "The World's Banquet - Kennation" combining sports and music. As a unit specializing in providing great experiences with light-enabled Laser equipment, Alta Media is pleased to accompany Heineken in this Kennation Music Party.

The world's great party - Kennation in Thu Duc city
On the occasion of celebrating this meaningful journey, Heineken brought the event "150 Years of Jubilation - The World's Great Party" to Vietnam, along with a series of interesting activities for Kennation residents. Great music party World-class music and sports - Kennation is an exciting combination of modern technology, fresh experiences, and top-notch music.
Thousands of residents of Kennation were present on the evening of October 7 and enjoyed a satisfying music party with performances combining "extreme" sound and light, especially Laser technology. Modern FB4 Ultimate equipment from Alta Media increases the appeal of the performances.

Alta Media's Laser Show at Kennation - The World's Great Party
"The World's Banquet - Kennation" has successfully brought unique experiences to the audience with an elaborately designed stage. One of the main highlights of the show is the epic Laser effect, using 12 25w outdoor lasers equipped with FB4 ultimate to create a lively space and cover the stage. The combination created an impressive visual experience as international DJ Alan Walker performed his hits. The light is continuously controlled from the color to the shape of the artistic rays, providing precise movement and capturing every musical moment. All of this has created a lively and impressive space for the audience attending the show.

Thiết bị Laser của Alta Media
Laser technology is optimally utilized by the Alta Media technical department in turning visual effects that match every detail in the stages of the event thanks to the design of lights according to each individual graphics card, meeting the needs of separate motion adjustments or uniform lasers on stage. This is considered one of the important light aids, the "perfect catalyst" for the success of the World's Banquet - Kennation

The spectacular stage staging combined with Alta Media's Laser technology
The World's Banquet - Kennation ended well by letting the audience enjoy the festive season to the fullest from the wonderful sound and lighting, especially the unique visual effects that Alta Media's Laser Orchestra brings.


