ALTA MEDIA SHAPES THE EXPERIENCE JOURNEY AT THE ONE SPACE – WHERE THE FUTURE OF ONE ERA IS FELT THROUGH EVERY SENSE

At The One Space—the experiential hub of the One Era urban project—technology goes beyond display to become a medium for guiding emotion. Through the deployment of projection technologies, Projection Mapping, and interactive systems, Alta Media helps shape a multisensory journey that allows visitors to truly “experience” the future of the project.

As the real estate market increasingly prioritizes customer experience, project showcases are evolving from static displays into immersive environments. The One Space exemplifies this shift, where projection technologies and interactive solutions are used to tell the story of One Era in a more intuitive and emotionally engaging way.

Alta Media joined the project as the technology deployment partner, overseeing everything from system installation to the integration of projection and interactive solutions. The goal was not simply to build a showroom, but to create a seamless emotional journey where visitors can experience future living in the present.

The One Space is designed as a multisensory journey that fully conveys the spirit of a future urban development. Rather than passively observing information, visitors are invited to step inside, engage, and interact. Through the integration of spatial design, projection, lighting, sound, and interactive elements, the space introduces a new approach to real estate presentation. Each area functions as a distinct “layer of experience,” guiding visitors from discovery to connection, and ultimately to a clearer vision of future living.

With an experience-driven approach, The One Space becomes more than a project showcase—it serves as a bridge between concept and tangible perception. It is where visitors can connect with the future of One Era through a carefully designed journey, where technology, content, and emotion converge to create a distinctive and immersive experience.

Within this journey, Alta Media plays a key role in implementing the technology systems, transforming experiential concepts into fully operational solutions.

At the Steps of Happiness zone, synchronized lighting and sound systems establish the opening layer of the journey. Dynamic lighting combined with directional audio creates a vivid atmosphere, guiding visitors from their very first steps. This synchronization not only sets the mood but also acts as a transition layer, shifting visitors from passive observation into an immersive state.

In A Day Full of Happiness, Alta Media integrates multiple layers of technology to expand the experience into a fully multisensory environment. A scent system featuring 15 diffusion devices is programmed to distribute fragrances based on content scenarios, creating a connection between visuals and emotion.

At the same time, a system of four projectors—three wall-mounted and one table projector—extends content across multiple surfaces, allowing visuals to flow throughout the space rather than remain confined to a single frame.

A key highlight in this area is the combination of Projection Mapping and the Leap Motion Controller 2 interactive system. The device accurately detects hand movements, particularly the action of flipping pages on a display pedestal. When users interact, the content transitions from physical interaction to mapped visuals projected onto surrounding surfaces, creating a direct link between user behavior and digital content.

This technology elevates the experience from “viewing” to “interaction,” allowing visitors to actively explore the space. Additionally, a pattern recognition system serves as another trigger point, further expanding interaction possibilities and layering the experience within the same environment.

At Own Your Happiness, Alta Media deploys a scale model integrated with Projection Mapping and a projector system to create a dynamic visual layer on the model surface. With high-precision projection, the model transforms from a static display into a vivid environment that clearly illustrates planning, amenities, and project development.

A lifting platform system is also integrated, enabling the model to move according to programmed scenarios. This motion, combined with projection visuals, gradually reveals content, enhancing visual engagement while helping visitors absorb information more intuitively and form a clearer overall understanding of the project.

Through the synchronized deployment of sound, lighting, projection, scent systems, and interactive technologies such as Leap Motion Controller 2, Alta Media helps define The One Space as a fully realized experiential environment. Here, technology is not merely a display tool—it becomes a connector of emotion, enabling visitors to perceive and envision the future of One Era more vividly.

The One Space introduces a new approach to real estate presentation, where visitors are no longer simply observing a project but are guided through a curated experiential journey. Each space is designed as an emotional layer, where visuals, sound, scent, and interaction are orchestrated to create continuity.

By combining projection technology with multisensory elements, information becomes more intuitive, engaging, and emotionally resonant. Visitors can better perceive the rhythm of life, spatial design, and the values the project represents—beyond what traditional drawings or descriptions can convey.

What sets The One Space apart is its ability to place experience at the center of the exploration journey. The technologies are not isolated elements but are seamlessly integrated to create meaningful touchpoints—where visitors observe, interact, and retain. From the emotional introduction to direct content interaction and finally to a comprehensive understanding of the project through projection-integrated models, the journey remains cohesive and consistent.

With its role in deploying the technology systems, Alta Media proudly contributes to shaping a distinctive experiential environment—where technology not only supports display but actively guides emotion. By integrating sound, lighting, projection, and interaction into a unified system, each element operates as part of a cohesive whole, ensuring a seamless and immersive journey.

Beyond completing a physical space, Alta Media focuses on delivering lasting experiential value—where visitors can connect, engage, and clearly envision the future. The collaboration at The One Space reflects this direction, demonstrating how technology, when applied effectively, creates meaningful differentiation, enhances user experience, and supports the exploration journey of the One Era project.

ALTA MEDIA PROUDLY PARTNERS IN TELLING THE STORY OF “DAI NGAN CHAM BIEN XANH” – WHEN DISPLAY TECHNOLOGY BECOMES A BRIDGE FOR EMOTION

As part of the Mega Concert “Dai Ngan Cham Bien Xanh,” one of the most prominent national-scale events, Alta Media proudly deployed an advanced display system that enhanced the program’s visual experience—where art and technology intersect to deliver a fully immersive visual journey for audiences.

As events are increasingly designed around audience experience, display systems are no longer limited to presenting visuals—they have become essential in guiding emotions and shaping storytelling. Within the program, this role was clearly demonstrated as display technology was seamlessly integrated throughout, conveying the full spirit of “Dai Ngan Cham Bien Xanh”—a symbolic connection between the Central Highlands and the South Central Coast. In this journey, Alta Media was honored to contribute to crafting a performance space where technology and emotion blend, elevating the overall visual experience.

The artistic program “Dai Ngan Cham Bien Xanh” served as a key highlight of the opening ceremony for National Tourism Year 2026, held at Nguyen Tat Thanh Square (Quy Nhon Ward, Gia Lai) on a large scale with a modern production approach. More than a performance, the program was designed as an experiential journey, where stories of Vietnam’s culture, history, and people were expressed through stage language, music, and technology.

Inspired by the connection between the Central Highlands and the coastal region, the program guided audiences through layered spaces and emotions—from primal imagery and indigenous cultural identity to historical pride and contemporary spirit. This created a seamless narrative flow that is both rich in depth and accessible to modern audiences.

The production combined artistic expression with contemporary music, featuring a large lineup of artists, performers, and a professional production team. The fusion of traditional cultural content with modern music not only refreshed the approach to national-scale events but also expanded its appeal to younger audiences.

The Mega Concert was not only the opening of a tourism year but also a new form of stage storytelling, where every element—from content and visuals to technology—was designed to create a cohesive and emotionally engaging experience.

The opening program was staged as a large-scale live spectacle, combining modern performance arts with traditional cultural elements, recreating the journey from the highlands to the sea through stage language, music, choreography, and visual effects.

Structured into four continuous chapters—Origin – Spiritual Essence of the Highlands – Tay Son Heroic Spirit – Dai Ngan Cham Bien Xanh—the program moved beyond linear storytelling, instead presenting a sequence of grand scenes where stage movement and performance technology guided emotions throughout.

This is one of the few national opening ceremonies developed in a Mega Concert format, with large-scale production attracting around 70,000 live attendees. The stage was grandly invested, integrating multi-layered performance spaces that combine live scenery, music, and technology to deliver a visually rich and emotionally resonant experience with strong audience reach.

The artistic space was designed as a continuously evolving visual canvas, where the sound of Central Highlands gong culture blended with historical spirit and contemporary rhythm—depicting the intersection between the highlands and the coastal region. Each performance layer symbolized the origin of life, cultural flow, and the aspiration for development.

Following the live spectacle, the program transitioned into a large-scale concert featuring young artists from the “Say Hi universe,” introducing a contrasting, vibrant, and modern energy. Their performances and familiar songs heightened the festive atmosphere, completing a program that balances cultural depth with contemporary entertainment.

Within the program, Alta Media deployed a large-scale LED system, including nearly 500m² of Transparent LED and over 1,000m² of P3 Outdoor LED Display, forming a multi-layered visual structure that met the aesthetic, performance, and experiential demands of a national-scale event.

The Transparent LED system was installed directly on glass surfaces or stage structures, featuring high transparency that allows natural light to pass through without disrupting spatial composition. This capability enabled the screens not only to display content but also to enhance visual depth, delivering striking imagery while maintaining openness and overall aesthetics. With high brightness and clear visibility even under strong lighting conditions, Transparent LED is particularly well-suited for outdoor stages where both visibility and unobstructed views are essential.

In parallel, the P3 Outdoor LED Display system, spanning over 1,000m², served as the primary display platform, ensuring sharp and stable image quality throughout operation. Designed specifically for outdoor environments, the system offers high resistance to water and dust, operating reliably under various weather conditions. Its high brightness ensures content remains clear even under direct sunlight, while wide viewing angles allow audiences from multiple positions to fully engage with the performance.

The combination of Transparent LED and P3 Outdoor LED Display not only expanded the visual space but also enabled flexible multi-layered staging—allowing seamless transitions between artistic live-performance segments and high-energy Mega Concert moments. This integration played a key role in transforming the display system from a visual tool into an emotional driver that enhances the overall audience experience.

“Dai Ngan Cham Bien Xanh” concluded successfully, leaving a strong impression not only through its scale but also through the harmonious integration of artistic content, technology, and audience experience. From culturally rich segments to the vibrant Mega Concert atmosphere, the program created a cohesive emotional journey that showcases a diverse, culturally rich, and continuously evolving Vietnam.

Within this ecosystem, the display system played a critical role in completing the stage environment and delivering content in a clear, dynamic manner. Its stable operation and synchronization with sound, lighting, and stage direction ensured consistent performance quality, meeting the high standards of a national-scale event.

ALTA MEDIA ACCOMPANIES THE CREATION OF A VISUAL EXPERIENCE FOR THE 20TH ANNIVERSARY CONCERT NIGHT AT SUPER JUNIOR 20TH ANNIVERSARY TOUR <SUPER SHOW 10> IN HO CHI MINH CITY

More than a commemorative concert, SUPER JUNIOR 20th Anniversary TOUR <SUPER SHOW 10> in Ho Chi Minh City delivered an emotional journey driven by advanced display technology. From vivid visuals to layered visual effects, Alta Media contributed to shaping a stage environment where music, lighting, and imagery blended seamlessly—touching every emotional note of the audience.

As international concerts continue to set increasingly high standards for overall experience, visual elements are no longer merely supportive but have become an essential component of stage storytelling. Especially for commemorative shows like SUPER SHOW 10, each performance must not only be musically complete but also require tight synchronization between visual content and performance language.

Deploying a display technology system in a large-scale outdoor venue like Ho Chi Minh City demands high standards of stability, multi-layer processing capability, and real-time precision. As the solution and equipment provider, Alta Media played a key role in building the technical foundation for the LED display system, ensuring that all visual content operated seamlessly and remained consistent with the emotional flow of the program.

As part of the 20th anniversary tour, SUPER JUNIOR 20th Anniversary TOUR <SUPER SHOW 10> in Ho Chi Minh City held special significance as the final stop of the global tour. More than just a performance in Vietnam, the concert marked the closing milestone of Super Junior’s journey—a group that has helped shape the global K-pop wave.

Held in a large-scale outdoor venue, the concert attracted a massive audience and widespread attention from fans both locally and internationally. The program was structured in multiple layers, combining iconic hits, signature SUPER SHOW performances, and direct audience interactions—creating a seamless journey from music to emotion.

In this context, the stage was not merely a performance space but became a “storytelling environment,” where each act was supported by a synchronized system of visuals, lighting, and visual effects. This integration contributed to an experience that went beyond entertainment, where technology served as a bridge to deliver content more completely to the audience.

At this event, Alta Media proudly participated as the display technology deployment partner, contributing to the visual foundation of the entire stage. By providing technical solutions and a large-scale LED system, Alta Media ensured synchronized, stable, and precise content display throughout every moment of the program.

At SUPER JUNIOR 20th Anniversary TOUR <SUPER SHOW 10> in Ho Chi Minh City, Alta Media deployed an integrated display system combining large-scale LED screens with specialized image processing equipment to ensure consistent visual performance throughout the event.

The total LED display area exceeded 1,400 m², including over 800 m² of P3 Outdoor LED Display and nearly 700 m² of Transparent LED. This scale enabled multi-layered visual expansion, supporting diverse staging formats and enhancing overall visual depth.

The P3 Outdoor LED Display was selected for areas requiring high brightness and clear visibility in outdoor conditions. With high luminance, water and dust resistance, and stable operation in humid environments, the system maintained sharp images, accurate colors, and wide viewing angles. In addition, automatic brightness adjustment and thermal management design ensured consistent performance throughout the concert.

Meanwhile, Transparent LED was utilized to create an open spatial effect for the stage. With a transparency rate of 60–90%, the screens allowed visual content to blend with real spatial depth behind them, preventing complete obstruction of stage layers. This enabled flexible visual design while supporting multi-dimensional visual effects, maintaining balance in lighting and overall composition.

For image processing and control, Alta Media deployed Disguise GX3, Barco E2 Event Master, Barco EC-200 Event Controllers, and Seamless switchers P20 & P10 to ensure smooth and precise operation. Disguise GX3 supported content management, timeline synchronization, and complex visual effects processing—particularly suited for multi-layered stages with advanced mapping requirements. Barco E2 Event Master handled high-resolution multi-source signal processing, enabling simultaneous display of multiple content layers, flexible layout configuration, and sharp image quality.

In parallel, Barco EC-200 Event Controllers provided an intuitive control interface, allowing technicians to easily manage transitions, cues, and content flow throughout the show. Preset programming and rapid recall ensured that transitions followed the pre-defined script with precision. Meanwhile, Seamless switchers P20 & P10 enabled smooth signal switching between multiple sources without visual interruption, while supporting various input formats.

The combination of a large-scale LED system and specialized image processing equipment ensured stable, synchronized, and flexible operation throughout the program. Visual content was displayed accurately in sync with each performance moment, effectively supporting stage direction and delivering a consistent visual experience for audiences across different viewing positions. Through this, Alta Media contributed to completing the visual dimension of SUPER SHOW 10, meeting the technical and quality standards of an international-scale concert.

Closing the night, SUPER JUNIOR 20th Anniversary TOUR <SUPER SHOW 10> in Ho Chi Minh City concluded successfully, leaving a strong impression not only through the artists’ performances but also through a carefully invested and synchronized visual experience. The integration of music, stage design, and technology created a complete experience, delivering memorable moments for the audience.

ANH TRAI “SAY HI” 2025 – A WHITE VALENTINE CONCERT DELIVERS A VISUAL SPECTACLE POWERED BY ADVANCED DISPLAY TECHNOLOGY FROM ALTA MEDIA

Tens of thousands of spectators immersed themselves in the electrifying atmosphere of Anh Trai “Say Hi” 2025 – A White Valentine Concert held at My Dinh National Stadium. Beyond its star-studded lineup and emotionally engaging performances, the concert was elevated by a large-scale display system. In this special event, Alta Media proudly partnered as the provider of modern display solutions, contributing to a grand stage setup and a compelling visual experience for the audience.

More than just a music event featuring popular artists, the concert demonstrated a well-structured investment in crafting a holistic audience experience. Each performance was meticulously staged, seamlessly integrating music, stage design, and technology to create a continuous emotional journey throughout the show.

To build such a cohesive and immersive performance space, the display system played a critical role in completing the stage, ensuring that every moment was delivered clearly to the audience. In this project, Alta Media proudly contributed as the provider of advanced display solutions, helping to create a large-scale stage that operated reliably while meeting the demanding requirements of a major concert.

Anh Trai “Say Hi” 2025 – A White Valentine Concert attracted tens of thousands of attendees alongside a lineup of popular young artists such as HIEUTHUHAI, Quang Hung MasterD, Erik, Isaac, JSOL, Anh Tu Atus, Negav, and more. The presence of multiple standout performers on a single stage created strong appeal, offering a diverse range of performances from high-energy to deeply emotional.

Beyond its lineup, the concert resonated with audiences through carefully choreographed performances that combined music, lighting, and direct fan interaction. From explosive moments with stadium-wide fanchants to more intimate, emotional segments, the event delivered a complete and memorable emotional journey.

Throughout this journey, Alta Media proudly contributed to the show’s standout moments through a high-quality display system with a total display area exceeding 1,000m². Specifically, Alta Media deployed two key solutions: Transparent LED and P3 Outdoor LED Display, meeting the demands of a large-scale outdoor event.

The P3 Outdoor LED Display system, covering more than 400m², served as the primary content display with high sharpness. With a P3 pixel pitch, the screens delivered clear visuals, consistent color reproduction, and strong visibility even under intense lighting conditions. Designed for outdoor environments, the system features IP65-rated water and dust resistance, ensuring stable operation throughout the event.

Meanwhile, the Transparent LED system, spanning over 500m², provided a highly versatile display solution for modern events. With 60–90% transparency, the screens allowed light to pass through while still delivering clear content. Its lightweight, flexible design enabled installation across various stage surfaces, meeting technical requirements while maintaining an open and unobstructed spatial feel.

The combined use of these two LED solutions, each with distinct characteristics, ensured consistent display performance throughout the program while meeting both technical and operational demands of a large-scale concert.

Anh Trai “Say Hi” 2025 – A White Valentine Concert concluded with lasting impressions, marking a fully realized experience in both emotion and execution. The seamless blend of music, atmosphere, and organization created unforgettable moments for tens of thousands of attendees at the stadium.

As a partner of the program, Alta Media is proud to have contributed to this journey through a high-quality display and LED system. Every detail operated smoothly, and every piece of content was delivered clearly—collectively shaping a polished and seamless performance environment.

Alta Media sincerely thanks the Organizing Committee for their trust and the opportunity to collaborate on this project. That trust is not only recognition, but also a strong motivation for us to continuously improve and elevate quality in every project.

With advanced equipment and an experienced technical team, Alta Media is ready to deploy projects nationwide. Notably, the company has established its LED Equipment Office in Hanoi, enabling faster response to event demands in Northern Vietnam while ensuring timeline efficiency, quality, and peace of mind for partners.

Anh Trai Say Hi – A White Valentine Concert is not only a music event but also a testament to the seamless integration of creative ideas, technology, and execution capabilities. Its success further highlights the increasingly important role of display solutions in shaping comprehensive audience experiences.

For Alta Media, each project goes beyond equipment provision—it is a collaborative journey with partners to create lasting value and distinctive impressions. Moving forward, Alta Media will continue to enhance its capabilities, invest in technology, and contribute to delivering more large-scale, professional, and impactful events.

ALTA MEDIA – A PROFESSIONAL LED SCREEN RENTAL PROVIDER

For consultation and the most competitive quotations, please contact the representatives below directly:

Mr. Tai Hoang: +84 933 802 408
Ms. Khue Tran: +84 902 468 830

Address: Lot II-3, Industrial Group II, Road No. 8, Tan Binh Industrial Park, Tay Thanh Ward, Ho Chi Minh City