Advertise more effectively with Digital Poster

EFFICIENT COMMUNICATION ADVERTISING WITH DIGITAL POSTER

In a competitive world, every business must promote and create a brand image that has a lasting impact on the minds of the public. Besides online marketing and advertising, units also use traditional advertising through posters but apply technology, which is the digital poster.

What is a Digital Poster?

Like printed posters, digital posters (also known as LED posters) are a visual aid to help convey information about brands, products, campaigns, and events. The biggest difference of digital posters is that they can be controlled wirelessly via 4G, Wi-Fi to control what information is displayed on the screen and allows the transmission of multimedia content (GIF files, videos with audio) bar, …). This can significantly attract customers' attention and clearly show the advertising content.

LED Poster of Alta Media

Alta Media is now launching digital posters as ePoster, an easy-to-use and easy to set up display solution. It is designed to display promotions, new product information, or any other information through the LED display. And this brings a more reasonable cost for the advertising campaign than traditional poster printing. ePoster will make your advertising content visible day and night, vivid, sharp, and visually impactful like never before.

It's a display solution that delivers marketing content in real-time, with the screen's brightness optimized to be visible even when the sun is shining in. This product can be reused many times to save printing costs for businesses.

ePoster is easy to manage with real-time updates. This feature includes rendering it the right size for LED screens and ensuring smooth transitions between multiple posters. Its secondary feature is to allow users to manage it remotely. Users do not need to scroll to each media player to change the content of the screen. Instead, users can change the content from anywhere through the web interface. While remote management may seem like a simple feature, it will save a lot of time, especially if your business has a lot of digital posters.

How to use Digital Poster?

Can be used to project still images onto the screen (If you want to reuse poster sets designed for print, just be sure to adjust the size to meet specifications). This is the easiest way, but this does not take advantage of the superior benefits of the digital format.

The application that is considered the strongest point of ePoster is the embedding of multimedia, in the form of animations, GIFs, or videos with sound. This option allows for a clearer, more creative display and is more engaging to the viewer. You can also customize the posters to be able to contain more information in a variety of creative ways.

Would you like to learn more about our digital poster or any other display solution? Contact us by calling:

Mr. Tai Hoang - 0933 802 408
Mr. Tu Hoang - 0903 045 711
Ms. Khue Tran - 0902 468 830

Or leave information here.

by admin

Installation of LED screens at the Alta Company

Installing the Conference LED Display

ALTA COMPANY

Product model

P2.5 Indoor

Resolution

11536px x 896px

Screen size

3840cm x 2240cm

Location

Alta Company

Alta Media's high-end P2.5 indoor product line offers the ideal combination between excellent picture quality and intuitive usability. The meeting/conference room LED display is an indoor LED product line, like a super large TV. The screen can use slideshows and continuously change the content of images and videos. The screen is suitable for any meeting, conference, or online meeting.

Vibrant display content, Excellent image quality;
Dration, save power;
Not affected by ambient light;
The ability to customize the screen size and shape (curved, perpendicular, flat) as desired.

The all-in-one control system is compact, easy to use and maintain. Equipped with convenient wireless connection, supporting IOS, Android, Window, MAC, etc. Customers who have needs or questions about the product can call the hotline number:

Mr. Tai Hoang - 0933 802 408
Ms. Khue Tran - 0902 468 830

Or leave information here

by admin

Provided LED screen at concert Rap Viet All-stars

ALTA MEDIA PROVIDED LED SCREEN
AT LIVE CONCERT RAP VIET ALL-STARS

On the evening of April 10, after nearly 3 months of being postponed due to the epidemic, Rap Viet All-Star Concert took place at SECC Center, District 7. The event attracted an attendance of over 10,000 spectators with the spectacular investment on the stage by more than 700m2 LED provided by Alta Media.

The evening of April 10, 2021, was indeed a memorable night for fans when the first Rap concert was held in Vietnam. Rap Viet All-Star has attracted the enthusiastic cheers of tens of thousands of spectators. This can be considered a grand music party, a concert marking the 20-year journey of Rap appearing in Vietnam. The live concert has made fans excited from the very first days of its publication. The audience was treated to a party of sound, light, and eyes with a spectacularly staged. The show was staged completely new under the magical hands of 3 directors Vuong Khang, Duc Do, Viet Anh, and music director Touliver.

With the scale and "huge" investment budget, the stage, sound, and light are staged to satisfy the audience from the audio and visual parts. The program implementation team has extremely effectively exploited the stage LED screen system - provided by Alta Media (the leading LED screen supplier in Ho Chi Minh City) to bring the best experience to the audience.

The stage LED screen system brought an impressive visual element and contributed to the success of the night. The LED screen spread throughout the stage was set up to match each performance with a magnificence that made fans flutter. The performances deeply impressed the audience by the perfect combination of the LED screen with the laser light system creating many unique effects. In addition to the stage, the show also used LED Rubik and LED screens hung throughout the stands. In total, the show used nearly 700m2 LEDs of various sizes and the LED screen light intensity was also pushed up to almost 100% to create the most beautiful effect for the stage.

Once canceled due to the impact of COVID-19 and had to be delayed for up to 3 months, Rap Viet All-stars returned excitedly, with more than 50 exciting performances and new looks. To ensure the safety of attendees, the Concert has equipped with an automatic control system – Insight Access Control provided by Alta Software. The system uses NFC card technology (contactless smart card). Each card can only be used once and for one person to prevent re-use, no-tickets or fake tickets. The system integrates a thermal camera to automatically measure temperature to help screen for Covid-19, ensuring the safety of attendees.

With more than 10,000 attendees, the Live Concert Rap Viet All-Star 2021 has affirmed the appeal of Rap music to the mass audience. The concert left many beautiful and indelible impressions on the attendees by ensuring the safety of disease prevention and control along with the stage equipped with modern LED screens, sound, and lighting. Along with that, the performances of the rappers and coaches all brought a great show, with eye-catching, hot performances.

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The first LED Anamorphic in Vietnam

LED ANAMORPHIC
ILLUSION

FOR THE FIRST TIME IN VIET NAM

If you've ever been impressed with Korea's Wave public media art, you are sure to look forward to seeing such a project with your own eyes one day in Vietnam. Our experts have successfully researched and developed this technology and promise to create a new wave in the DOOH field. With LED technology Anamorphic illusion, Alta Media has brought Vietnam's LED display technology to a new level. A feat in the 4.0 era display technology.

What is LED Anamorphic?

COMBINATION BETWEEN TECHNOLOGY AND ART

Anamorphic illusion is combined with an LED outward curtain with 90-degree bendability, providing flexibility and greatly shortening the installation and alignment time. This type of LED display is waterproof and dustproof effectively, delivering high-resolution images with outstanding brightness and contrast. With high efficiency, this type of LED can be permanently installed outdoors and operates 24/7.

Besides, Alta Media also combines LED inward triple sides with an Anamorphic illusion to create an impressive 3D "stage". This innovative combination can apply not only in the DOOH field but also widely applied in other fields. At specific viewing points, without equipment, the most complete 3D stereoscopic effect brings the perfect visual experience.

Alta Media's Anamorphic illusion LED technology will be the perfect choice to bring a new look to digital out-of-home advertising with exquisite media content, vivid 3D images. If you want to know more about this amazing technology, please contact us for consultancy./.

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“Dam Sen Lake show” was reported by international media

“DAM SEN LAKE SHOW” WAS REPORTED BY INTERNATIONAL MEDIA

Dam Sen Lakeshow is an impressive project that just launched on December 31, 2020, and is performed daily at Dam Sen Cultural Park. The project is an excellent combination between water screen technology and high-class water music staged and installed by Alta Media..

A large-scale water screen system with a width of 40 meters and a height of 20 meters. It has a fan-shaped uses projection device from Christie Digital (USA) with an extremely large capacity, accurately calibrate the images. From water that can instantly be turned into a screen and project videos and lasers with sharpness. It is possible to create amazing visual illusion effects that will fascinate audiences.The project was officially introduced by Christie Digital on their website and fan page. Michael Bosworth, executive vice president, Enterprise, Christie said: “We are pleased that Alta Media has chosen the Christie HS Series to power the water screens for this large-scale outdoor spectacular at Dam Sen Park”.

International media coverage on Dam Sen Lakeshow

The project was also reported by Inpark Magazine (a USA publication providing information on the latest activities in amusement parks, water parks, home entertainment centers, and attractions). InPark Magazine introduced this as the first interactive water screen project in Vietnam with the innovative “photo booth” function, where selfies taken on the spot can be displayed on the water screen during the process performances.

Besides, the project has also been reported by other international media such as Blooloop– the world’s leading online resource for professionals working in the field of attracting visitors;Cision PRWeb – the leading company in the field of online news distribution and disclosure;ProAVLAsia – provides updates on new product launches globally; 69News WFMZ-TV – đindependent television station in Pennsylvania, USA.

Dam Sen Lakeshow water music performance system, when put into operation, has met the increasing entertainment needs of “fastidious” viewers. The show truly offers incredible interactive experiences, is a great entertainment suitable for all audiences. Alta Media would like to thank Christie Digital’s equipment for making our performance project splendid and grandiose. With the background of experienced human resources and the “willingness to play” in the technology investment of Alta Media, next time we will create new and more unique projects./.

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Anamorphic illusion technology

ALTA MEDIA DEVELOPES
ANAMORPHIC ILLUSION TECHNOLOGY

Alta Media pioneered the development of LED display technology Anamorphic illusion in Vietnam. By combining art and technology, we give viewers an amazingly realistic and vivid visual experience.

Tri-planar anamorphic LED display

Digital out-of-home advertising (DOOH) is becoming more and more popular. Its purpose is to attract more consumer attention, especially in crowded places such as squares, shopping malls, and office buildings. However, among the thousands of advertisements, the biggest challenge for brands is how to make their ads stand out and attract.

Anamorphic illusion – Revolution of Digital out-of-home advertising technology

It can be seen that the visual sensory experience is gradually becoming the “golden key” in the development of DOOH. Recently, the giant LED screen project “Wave” in Korea and “Spaceship” in China just appeared, making the world media “crazy”. These two projects used Anamorphic illusion technology – a combination of an LED screen and distortion perspective art, giving viewers a visual shock with amazing 3D rendering effects.

Anamorphosis is the art of bending images through optical illusions, requiring viewers to use special equipment or stand at a certain angle to see the finished work. This art, when expressed by advanced display technology with sharp pixels, creates a realistic, vivid feel and is called Anamorphic Illusion Technology.

Vivid images

3D space seen with the naked eye with extremely high definition

G-sync technology

Synchronize GPU and monitor, minimizing graphics distortion.

Multi angle

Best 3D stereoscopic images from multiple angles

Alta Media pioneered the research and development of LED technology Anamorphic illusion display in Vietnam. To achieve a lifelike visual experience, we use a combination of smart LED displays. These screens can effectively diffuse sunlight. The modules are water-resistant, anti-ultraviolet resistant to avoid distortion, and stable outdoor broadcasting for long periods. At the same time, the high contrast ratio, ultra-uniform refresh rate, and colors contribute to a natural, realistic three-dimensional space. With an Anamorphic illusion, we aim to transform public spaces into engaging media, bringing an aesthetic to the area’s architecture.

Alta Media designs, produces, and delivers visually appealing content on DOOH that delivers amazingly vivid images. This will be an amazing experience for everyone to see DOOH transform into a three-dimensional space. This technology can be used to display one or more distinct content. Its flexible use allows advertising to more effectively influence tastes and motivate viewers to take action, thereby boosting brand revenue./.

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Interactive Sampling Robot

INTERACTIVE SAMPLING ROBOT

In today’s competitive business environment, being able to attract, serving and sastifying many customers is the key to business success. A satisfied customer is more likely to become a loyal customer. As consumer expectations continue to shift to technology-based experiences, the retail industry has no real choice but to change to meet that.

Now with robots, it’s easy to have an enjoyable, impressive shopping experience for both new and existing customers:

Interact with visitors at a fair or conference
Make visitors feel curious and attracted to your brand

Automate processes, freeing up crucial staff time
Provide information and recommendations through rich media

Robots innovate the shopping experience

In association with Closeup Vietnam, Alta Media introduces a new solution for the future of the retail industry – An interactive sampling robot. Maybe for many people, only direct interaction can bring a sense of connection, but Covid-19 has changed that. The top priority of consumers today is to ensure distance and limit close contact. This robot is the solution to automate the sample delivery process. Non-touch, non-contact, ensuring safety for both customers and staff while allowing for a real-life interactive experience.

In addition to improving productivity, this robot can create an exciting buying journey for customers. Robots recognize users, interact with them, and create a sense of a real-time shared and connected experience. Through the integrated camera, the robot can detect, greet, and interact with customers. It can detect faces to recognize customers’ smiles and take their photos. Also, the robot can detect and avoid various obstacles.

Client

Closeup Viet Nam

Technologies

Robots combine Artificial Intelligence

Function

Greet new customers.
Take a photo.
Provide information.
Sample delivery.

The project was launched before the phase of the request for implementation of anti-epidemic measures Covid-19

All processes are completely automatic and the robot can work continuously for 24 hours. This helps to reduce stress for employees when facing customers, helps customers receive the best service, providing a non-discriminating experience between customers.

Main features

- Integrated camera to scan environment, detect customers, trigger new chats and take a photo
- Loudspeaker, through which the robot can speak with your chosen voice and language
- The screen displays additional information
- Sample cabin and automatic delivery system
- The magnetic encoder offers smooth movement, plus a customizable stand for optimal grip, stability, and vibration control.

Similar to how personal computers and smartphones have changed our lives. Robots (like Gradbot in Graduation online) are no longer the machines we often see in science fiction movies. They are becoming more efficient and cost-effective. Robots are a solution that can help cut costs while maintaining the best quality of service and allow employees to focus on work that brings more value./.

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Alta Media provides LED screens for wedding Phan Thanh

ALTA MEDIA PROVIDES ALL LED SCREENS FOR SUPER WEDDING PHAN THANH - PRIMMY TRUONG

The super wedding between the two great families Phan Truong is definitely the hottest event in early 2021. Alta Media is honored to provide the entire LED screen system for this great event of the couple Phan Thanh – Primmy Truong, contributing to creating a sparkling, majestic wedding party space and leaving an unforgettable impression for the wedding party costs more than 20 billion VND.

On the evening of January 29, the wedding party of young Phan Thanh and bride Primmy Truong took place at the most luxurious wedding convention center in Ho Chi Minh City. With the participation of more than 1,000 guests and all of them are the most special guests of the rich kid world, giants, singers, actors. This is exactly a super-rich wedding party.

The wedding ceremony is decorated with sparkling crystal lights, fanciful, changing with the music. The wedding reception is designed luxuriously, classy with lots of fresh flowers and expensive candles with the main color tone of blue – the favorite color of the bride Primmy.

The LED screen system installed by Alta Media is honored to contribute to the luxury and grandeur of the super wedding. It is a unique combination of art and technology, decorated according to the cosmic concept with clouds, sky, night stars, planets that make guests feel lost in fairy space. The stage with 100 meters LED screen system installed inside the banquet hall brings beautiful images, wide viewing angle to help guests, regardless of sitting position at the wedding hall, can watch the whole ceremony wedding. The product deployed here is Alta Media’s P3 series, an indoor LED productcapable of maximizing interaction with outstanding image quality with high brightness and a wide color gamut.

Not only attracted attention by the enormous investment, but the wedding also received widespread attention by the array of guests coming to the wedding. All information about the wedding at the bride’s house has been updated and discussed by the online community for the past few days. The wedding of Phan Thanh and Primmy Truong deserves to be at the top of the most spectacular opening event in 2021./.

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AI31 - Real-time Esports results in prediction

AI31: REAL-TIME ESPORTS RESULTS IN PREDICTION

Not an eSports expert but AI can definitely help predict the outcome of the match! Mobile League: Arena of Glory in Spring and Winter 2020, official sponsor Clear Men used AI31 to predict match results with 85% accuracy with amazing fast speed.

200+

Matches analyzed

27,359

Total number of analyzes

85%

Match rate correctly predicted

45s

The speed of making predictions

With any sport, winning doesn’t just depend on skill, dedication, and luck. It is often determined by strategy and performance analysis in the past and in real-time. The secret to success lies in data and esports need it too.

A landmark real-time prediction system for esports

AI31 – Artificial Intelligence System – “Hijacking Live Games” is used in the Mobile League: Arena of Glory in Spring and Winter 2020. The most significant advantage that AI31 has over humans process large amounts of data in a short time. What humans can take months to analyze and process, AI31 makes predictions in less than a minute.

Predictions are made based on consideration of pre-match factors as well as real-time factors as the match progresses. Matches are recorded with 9 variables in the match: player name, champion pick, kill, death, assist, gold, Caesar, dragons, turrets, and 4 ending variables: the damage inflicted, take damage, damage commercial recovery, MVP.

This prediction system was developed by Alta Media and Alta Software to help improve the competitive advantage of teams. Instead of wasting time equipping opponent insights, analysts and players will have time to focus on changing strategies and hone their skills. At the same time, real-time statistics and predictions help viewers know the progress of the match in the easiest way to understand.

Project information

Client: Clear Men Viet Nam
Project: AI31 – Hijacking Live Games
Mobile League: Arena of Glory in Spring and Winter 2020

Challenge

Prediction always plays an important role in choosing a strategy or adjusting a squad.
eSports is difficult to predict the outcome due to the impact of many factors in real-time.
With the current human ability, it takes a lot of time to be able to predict and easily miss variables leading to inaccurate results.

Technology

Artificial intelligence – Machine learning

Prize

The Bronzer Award-winning system in the Best Use of Data category at WARC Media Awards 2020 – Global Awards is held annually to honor media campaigns that have a positive impact on business results.

The goal of Alta Media, Alta Software is to provide customers with the most accurate and reliable, and up-to-date data. We believe that this technology has the potential to reach not only esports but also opens the door to a multitude of possibilities to integrate data into businesses. Businesses can use historical data to evaluate the effectiveness of business strategies, predict customer behavior and the effectiveness of subsequent strategies.

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Live Race Time Tracking system

LIVE RACE TIME TRACKING SYSTEM

On the track, in addition to enjoying the excitement and pleasure of conquering challenging turns, what the racers are interested in is an achievement. At Circuit Run event series – simulating the last Yamaha GP race, Alta Media used RFID technology to calculate race time – this is considered the gold standard for calculating results in modern speed races.

Reading speed up to 80km / h

Reading range up to 25m

Durable, reusable

Accurate and timely results are the most important factor in the success of any speed race. Whether it’s a small-scale internal event or a large-scale public event, participants want to know their results quickly, accurately, and reliably.

Race event explodes with live race time tracking system

At the Yamaha Circuit Run 2020 event to collect and display real-time live results on the racing venue’s screen, Alta Media offers a time-counting solution using RFID. This is a solution that calculates the exact time and provides data for display software in real-time. The system is capable of:

Count the lap and run times for each lap.
Calculate results by teams and individuals.
Display results in real-time.
Support connection via LAN, Internet.