As one of the companies continuously innovating and applying advanced technology in its operations, Alta Media is honored to participate in the MMA ALC Summit 2024, bringing valuable solutions that contribute to advancing the marketing industry in the digital era.

In the context of increasingly advanced technology, Artificial Intelligence (AI) has become an essential part of the digital transformation of our time. Especially in digital content creation, AI is driving the marketing industry to new heights. Therefore, MMA Global has organized the MMA ALC Summit 2024 with the theme “AI-Driven Marketing Revolution.” Alta Media is proud to be one of the companies participating in this event, offering innovative marketing solutions and contributing to the industry’s transformation through AI applications.

MMA Global is an international organization with over 800 member companies from nearly 50 countries worldwide. Known as a reputable platform in the marketing industry, MMA Global focuses on promoting innovation and development in mobile marketing and related channels. Taking place at the Sheraton Saigon Hotel & Towers, the MMA ALC Summit 2024 will introduce a modern space with the latest technology trends related to Artificial Intelligence in marketing.

Participating in the MMA ALC Summit 2024, Alta Media showcased modern technological equipment, creating an impressive event space that highlighted the exceptional power of AI in the field of marketing. Specifically, Alta Media deployed three P2.5 Indoor LED screens measuring 2mW x 3mH at the check-in area, exhibition area, and the Unigons booth measuring 2mW x 3.5mH.

The P2.5 Indoor LED screen offers a perfect blend of sharp images and intuitive usability, resembling an oversized television that easily conveys information to attendees. Notably, Alta Media’s P2.5 Indoor LED products are unaffected by ambient light conditions, ensuring images remain clear and vibrant under all circumstances.

In addition to the P2.5 Indoor LED screens, Alta Media also introduced the ePoster—an impressive and innovative digital poster. Alta Media’s ePoster is an advanced solution that can replace traditional printed posters or static advertisements, offering greater flexibility and efficiency in conveying information.

With the ePoster, Alta Media enables easy and quick content updates, tailored to the specifics of each event. At the MMA ALC Summit 2024, the ePoster was utilized to showcase new technological solutions, a list of speakers, and the event schedule. The device is not only groundbreaking but also adaptable for displaying content.

Furthermore, the design of the ePoster is ultra-slim and lightweight, weighing around 35 kg and measuring just 38mm in thickness, allowing for easy installation and mobility. The combination of a sleek design and high-quality display capabilities ensures that the event space remains tidy and modern. With its sharp and flexible presentation abilities, Alta Media’s ePoster is the ideal choice for enhancing communication and advertising effectiveness at major events like the MMA ALC Summit 2024.

To further modernize the event space, Alta Media also introduced an intelligent Robot system, including Robot Alice and Robot Delie. The integration of Robot Alice and Robot Delie not only highlights innovation in technology but also enhances event organization and attendee experiences at the MMA ALC Summit 2024.

Robot Alice stands out with its sweet pink color and graceful, elegant design. Equipped with a 21.5-inch HD touchscreen and a wide-angle camera, Alice can display high-quality images and convey information clearly. Meanwhile, Robot Delie serves as a smart transportation robot that can move items around the venue, providing an engaging experience for attendees.

Additionally, Alta Media supported the check-in process for MMA ALC Summit 2024 with the Insight Access Control System. This advanced solution optimizes guest control and management processes. Utilizing facial recognition and QR code scanning technology, this system provides a swift and accurate check-in experience, minimizing wait times and enhancing convenience for attendees.

At MMA ALC Summit 2024, Alta Media also showcased its Multimedia Terminal Controller (MTC) to attendees as a perfect solution for managing digital content. With capabilities for content synchronization and remote management, the MTC can control and coordinate multiple pieces of content across various devices simultaneously.

The MMA ALC Summit 2024 offered deep insights into how Artificial Intelligence (AI) is revolutionizing the marketing industry, serving as a platform for networking and sharing experiences among experts and businesses about the latest trends and technologies. With a perfect blend of technology and innovation, the MMA ALC Summit 2024 successfully promoted the development of the marketing industry, opening up numerous opportunities for collaboration and creativity for the future. Alta Media is proud to have contributed to the success of the event, affirming its position in providing advanced technological solutions that help businesses enhance marketing effectiveness and keep pace with the digital age.